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Attitudes towards offensive advertising : Malaysian Muslims' views
De Run, Ernest Cyril; Butt, Muhammad Mohsin; Fam, Kim-Shyan - In: Journal of Islamic marketing : JIMA 1 (2010) 1, pp. 25-36
Persistent link: https://www.econbiz.de/10003982693
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The influence of religion on Islamic mobile phone banking services adoption
Sun, Susan; Goh, Tiong; Fam, Kim-Shyan; Yang, Xue - In: Journal of Islamic marketing : JIMA 3 (2012) 1, pp. 81-98
Persistent link: https://www.econbiz.de/10009539258
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Exploring a consumption value model for Islamic mobile banking adoption
Goh, Tiong Thye; Mohd Suki, Norazah; Fam, Kim-Shyan - In: Journal of Islamic marketing : JIMA 5 (2014) 3, pp. 344-366
Persistent link: https://www.econbiz.de/10010443045
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Muslim religiosity and purchase intention of different categories of Islamic financial products
Newaz, Farhana Tahmida; Fam, Kim-Shyan; Sharma, Revti Raman - In: Journal of financial services marketing : JFSM 21 (2016) 2, pp. 141-152
Persistent link: https://www.econbiz.de/10011537500
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Muslim religiosity, generational cohorts and buying behaviour of Islamic financial products
Sharma, Revti-Raman; Newaz, Farhana T.; Fam, Kim-Shyan - In: Australian journal of management 42 (2017) 3, pp. 482-501
Persistent link: https://www.econbiz.de/10011777672