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Is it the end of the technology acceptance model in the era of generative artificial intelligence?

Mogaji, Emmanuel; Viglia, Giampaolo; Srivastava, Pallavi; … - In: International journal of contemporary hospitality management 36 (2024) 10, pp. 3324-3339

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The implications of artificial intelligence on the digital marketing of financial services to vulnerable customers

Mogaji, Emmanuel; Soetan, Taiwo O.; Tai Anh Kieu - In: Australasian marketing journal : AMJ ; official journal … 29 (2021) 3, pp. 235-242

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Management and information technology in the digital era : introduction to edited collection on challenges and perspectives

Chemma, Nawal; El Amine Abdelli, Mohammed; Awasthi, Anjali - In: Management and information technology in the digital …, (pp. 1-6). 2022

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Special issue: artificial intelligence in financial services marketing

Mogaji, Emmanuel (ed.); Farquhar, Jillian Dawes (ed.); … - 2022

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Tomeito or Tomahto : exploring consumer's accent and their engagement with artificially intelligent interactive voice assistants

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Business environment and adoption of AI : navigation for internationalization by new ventures in emerging markets

Moharrak, Moayad; Nguyen Phong Nguyen; Mogaji, Emmanuel - In: Thunderbird international business review 66 (2024) 4, pp. 355-372

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Guest editorial: artificial intelligence in financial services marketing

Mogaji, Emmanuel; Farquhar, Jillian Dawes; Van Esch, Patrick - In: International journal of bank marketing 40 (2022) 6, pp. 1097-1101

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Managers' understanding of artificial intelligence in relation to marketing financial services : insights from a cross-country study

Mogaji, Emmanuel; Nguyen Phong Nguyen - In: International journal of bank marketing 40 (2022) 6, pp. 1272-1298

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