Herath, Hemantha S.B.; Bremser, Wayne G.; Birnberg, Jacob G. - In: Advances in management accounting : Volume 18, (pp. 149-173). 2010
The balanced scorecard (BSC) allows firms to place importance on both financial and nonfinancial performance measures in four perspectives for developing and implementing corporate strategy and performance evaluation. The BSC literature however provides minimal insight on how to set targets, how...
