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~subject:"Kongress"
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"Marketing theory and applicat...
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Kongress
Marketing
103
Marketing management
69
Marketingmanagement
68
Marktforschung
54
Marketingtheorie
44
Consumer behaviour
43
Konsumentenverhalten
43
Marketing theory
41
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37
Relationship marketing
33
Beziehungsmarketing
32
USA
30
United States
27
Theorie
25
Theory
25
Absatz
24
Verkauf
23
Salespeople
22
Selling
22
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21
Vereinigte Staaten
19
Internationales Marketing
14
Lieferantenmanagement
13
Supplier relationship management
13
Werbung
12
International marketing
11
B-to-B-Marketing
10
Business-to-business marketing
10
Corporate Social Responsibility
10
Corporate social responsibility
10
Welt
10
World
10
Internet marketing
9
Online-Marketing
9
Advertising
8
Digitalisierung
8
Digitization
8
Social Web
8
Social web
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Konferenzschrift
11
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English
9
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7
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Berry, Leonard L.
1
Blair, Edward
1
Bush, Ronald F.
1
Donnelly, James Howard
1
Gelb, Betsy D.
1
Grewal, Dhruv
1
Houston, Michael J.
1
Keegan, Warren J.
1
Lamb, Charles William
1
Menon, Anil
1
Mulvihill, Donald Ferguson
1
Park, Choong Whan
1
Shapiro, Stanley
1
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American Marketing Association
16
Conference From Advertising to Communication Research <2, 1981, Paris>
1
Services Marketing Conference <4, 1985, San Francisco, Calif.>
1
Special Conference on Marketing Theory <3, 1982, San Antonio, Tex.>
1
Special Educator's Conference <1980, Phoenix, Ariz.>
1
Special Educators' Conference <1, 1981, Orlando, Fla.>
1
Summer Educators' Conference
1
Winter Educators' Conference <1985, Phoenix, Ariz.>
1
Winter Educators' Conference <1988, San Diego, Calif.>
1
Winter Educators' Conference <1994, Saint Petersburg, Fla.>
1
Winter Educators' Conference <1996, Hilton Head Island, SC>
1
Winter Educators' Conference <1998, Austin, Tex.>
1
Winter Educators' Conference <1999, St. Petersburg, Fla.>
1
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Marketing theory and applications
4
Series / American Marketing Association
1
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USB Cologne (EcoSocSci)
16
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1994 AMA Winter Educators' Conference
Park, Choong Whan
(
contributor
)
-
Winter Educators' Conference <1994, Saint Petersburg, Fla.>
-
1994
Persistent link: https://www.econbiz.de/10004203369
Saved in:
2
1999 AMA Winter Educators' Conference
Menon, Anil
(
contributor
)
-
Winter Educators' Conference <1999, St. Petersburg, Fla.>
-
1999
Persistent link: https://www.econbiz.de/10004570146
Saved in:
3
Emerging perspectives on services marketing
Berry, Leonard L.
(
contributor
)
-
1983
Persistent link: https://www.econbiz.de/10004716782
Saved in:
4
Marketing communications - theory and research : [proceedings of the AMA's Winter Marketing Educators' Conference, held Feb. 17-20, 1985, Phoenix, Ariz.]
Houston, Michael J.
(
contributor
)
-
1985
Persistent link: https://www.econbiz.de/10004779906
Saved in:
5
Marketing of services
Donnelly, James Howard
(
contributor
)
-
1981
Persistent link: https://www.econbiz.de/10004779920
Saved in:
6
Marketing expansion in a shrinking world : 61. International Marketing Conference
Gelb, Betsy D.
(
contributor
)
-
1978
Persistent link: https://www.econbiz.de/10004824115
Saved in:
7
Marketing and the future
Mulvihill, Donald Ferguson
(
contributor
)
-
1981
Persistent link: https://www.econbiz.de/10004619344
Saved in:
8
Marketing theory: philosophy of science perspectives : [paper presented at the Special Conference on Marketing Theory, held Feb. 7 - 10, 1982, in San Antonio, Tex.]
Bush, Ronald F.
(
contributor
)
-
1982
Persistent link: https://www.econbiz.de/10004661386
Saved in:
9
Multinational product management
Keegan, Warren J.
(
contributor
)
-
1977
Persistent link: https://www.econbiz.de/10004663988
Saved in:
10
1996 AMA Winter Educators' Conference
Blair, Edward
(
contributor
)
-
Winter Educators' Conference <1996, Hilton Head Island, SC>
-
1996
Persistent link: https://www.econbiz.de/10004789601
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