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Konsumentenverhalten
Market segmentation
29
Marktsegmentierung
28
Consumer behaviour
25
Australia
19
Australien
16
Theorie
16
Holiday behaviour
15
Theory
15
Urlaubsverhalten
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Tourismusmarketing
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Environmental consciousness
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Brand management
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Clusteranalyse
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Markenimage
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Nachhaltigkeit
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Tourism
7
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7
CUSUM
6
Experiment
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Marketing
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Marketing management
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Marketingmanagement
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Dolnicar, Sara
24
Grün, Bettina
10
Randle, Melanie
4
Juvan, Emil
3
Kemperman, Astrid
2
Rossiter, John R.
2
Acuti, Diletta
1
Boksberger, Philipp
1
Boztuğ, Yasemin
1
Coltman, Tim
1
Cooper, Elizabeth
1
Demeter, Csilla
1
Hajibaba, Homa
1
Jones, Bridget
1
Knezevic Cvelbar, Ljubica
1
Laesser, Christian
1
Le, Huong
1
Pizzetti, Marta
1
Polonsky, Michael J.
1
Pomering, Alan
1
Ring, Amata
1
Rintoul, Duncan
1
Ritchie, Brent W.
1
Sharma, Rajeev
1
Solnet, David
1
Tkaczynski, Aaron
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1
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
5
International journal of market research : JMRS ; the journal of the Market Research Society
4
Tourism management : research, policies, practice
4
Annals of tourism research empirical insights
1
Asia Pacific journal of marketing and logistics
1
International journal of contemporary hospitality management
1
International journal of hospitality management
1
Journal of business ethics : JOBE
1
Journal of business research : JBR
1
Journal of nonprofit & public sector marketing
1
Marketing intelligence & planning
1
Psychology & marketing
1
Segmentation in social marketing : process, methods and application
1
Tourism review
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ECONIS (ZBW)
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1
Tourist behaviour change for sustainable consumption (SDG Goal12) : tourism Agenda 2030 perspective article
Dolnicar, Sara
- In:
Tourism review
78
(
2023
)
2
,
pp. 326-331
Persistent link: https://www.econbiz.de/10014299550
Saved in:
2
On the heterogeneity of preferences for disability services
Randle, Melanie
;
Grün, Bettina
;
Dolnicar, Sara
- In:
Journal of nonprofit & public sector marketing
35
(
2023
)
1
,
pp. 47-64
Persistent link: https://www.econbiz.de/10014234434
Saved in:
3
Self-congruity theory : to what extent does it hold in tourism?
Boksberger, Philipp
;
Dolnicar, Sara
;
Laesser, Christian
; …
- In:
Journal of travel research : a quarterly publication of …
50
(
2010/11
)
4
,
pp. 454-464
Persistent link: https://www.econbiz.de/10009247526
Saved in:
4
Including Don't know answer options in brand image surveys imporves data quality
Dolnicar, Sara
;
Grün, Bettina
- In:
International journal of market research : JMRS ; the …
56
(
2014
)
1
,
pp. 33-50
Persistent link: https://www.econbiz.de/10010242934
Saved in:
5
"Pick aby" measures contaminate brand image studies
Dolnicar, Sara
;
Rossiter, John R.
;
Grün, Bettina
- In:
International journal of market research : JMRS ; the …
54
(
2012
)
6
,
pp. 821-834
Persistent link: https://www.econbiz.de/10009688235
Saved in:
6
"Translating" between survey answer formats
Dolnicar, Sara
;
Grün, Bettina
- In:
Journal of business research : JBR
66
(
2013
)
9
,
pp. 1298-1306
Persistent link: https://www.econbiz.de/10009756050
Saved in:
7
Assessing the prerequisite of successful CSR implementation : are consumers aware of CSR initiatives?
Pomering, Alan
;
Dolnicar, Sara
- In:
Journal of business ethics : JOBE
85
(
2009
),
pp. 285-301
Persistent link: https://www.econbiz.de/10003840981
Saved in:
8
Do satisfied tourists really intend to come back? : three concerns with empirical studies of the link between satisfaction and behavioral intention
Dolnicar, Sara
;
Coltman, Tim
;
Sharma, Rajeev
- In:
Journal of travel research : a quarterly publication of …
54
(
2015
)
2
,
pp. 152-178
Persistent link: https://www.econbiz.de/10010484825
Saved in:
9
Segmenting Australian online panellists based on volunteering motivations
Vacino, Andrea
;
Polonsky, Michael J.
;
Dolnicar, Sara
- In:
Asia Pacific journal of marketing and logistics
27
(
2015
)
1
,
pp. 4-22
Persistent link: https://www.econbiz.de/10010508362
Saved in:
10
An untapped gold mine? : exploring the potential of market basket analysis to grow hotel revenue
Solnet, David
;
Boztuğ, Yasemin
;
Dolnicar, Sara
- In:
International journal of hospitality management
56
(
2016
),
pp. 119-125
Persistent link: https://www.econbiz.de/10011521743
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