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Konsumentenverhalten
Consumer behaviour
24
Marketing theory
9
Marketingtheorie
9
Marketing
8
Großbritannien
6
Marketing management
6
Relationship marketing
6
United Kingdom
6
Beziehungsmarketing
5
Financial services
5
Market research
5
Marketingmanagement
5
Marktforschung
5
Brand image
4
Brand management
4
Celebrity endorsement
4
Celebrity-Werbung
4
Markenführung
4
Markenimage
4
Welt
4
World
4
Artists
3
Bibliometrics
3
Bibliometrie
3
Creativity
3
Finanzdienstleistung
3
Künstler
3
Strategy
3
Theorie
3
Theory
3
Ambiguity
2
Andy Warhol
2
Banking
2
Banks
2
Children
2
Concerned parenting
2
Consumer attitudes
2
Critical Management Studies
2
Critical management studies
2
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3
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1
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Article
12
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10
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Article in journal
8
Aufsatz in Zeitschrift
8
Collection of articles of several authors
5
Sammelwerk
5
Aufsatz im Buch
4
Book section
4
Conference paper
1
Konferenzbeitrag
1
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English
22
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Hewer, Paul
16
Brownlie, Douglas
6
Howcroft, Barry
6
Hamilton, Kathy
3
Hamilton, Robert
3
Tadajewski, Mark
3
Beckett, Antony
2
Ritch, Elaine L.
2
Thompson, Craig J.
2
Arnould, Eric J.
1
Belk, Russell W.
1
Bettany, Shona
1
Botez, Andrei
1
Coffin, Jack
1
Hietanen, Joel
1
Jafari, Aliakbar
1
Kuruoglu, Alev Pinar
1
Preece, Chloe
1
Rojas-Gaviria, Pilar
1
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LUBC research paper
5
SAGE library in marketing
5
Critical marketing : issues in contemporary marketing
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of marketing management : MM
2
Aktuelle Entwicklungen im Finanzdienstleistungsbereich : 3. Liechtensteinisches Finanzdienstleistungs-Symposium an der Fachhochschule Liechtenstein ; mit 50 Tabellen
1
International journal of retail & distribution management
1
Interpretive consumer research : paradigms, methodologies & applications
1
Journal of business research : JBR
1
Journal of consumer behaviour : an international research review
1
Marketing theory
1
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ECONIS (ZBW)
22
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1
Reflections on a reimagined future for consumer research
Hewer, Paul
- In:
Journal of marketing management : JMM ; journal of the …
40
(
2024
)
7/8
,
pp. 619-627
Persistent link: https://www.econbiz.de/10014549840
Saved in:
2
Interpretation as composition : debating modes of representation in marketing research
Brownlie, Douglas
- In:
Interpretive consumer research : paradigms, …
,
(pp. 47-84)
.
2001
Persistent link: https://www.econbiz.de/10001613031
Saved in:
3
Relationship climate canaries : a commentary Mosteller (2007) inspires
Brownlie, Douglas
- In:
Journal of business research : JBR
61
(
2008
)
5
,
pp. 522-524
Persistent link: https://www.econbiz.de/10003709383
Saved in:
4
An exposition of consumer behaviour in the financial services industry
Beckett, Antony
;
Hewer, Paul
;
Howcroft, Barry
-
1999
Persistent link: https://www.econbiz.de/10001434006
Saved in:
5
Consumers' channel adoption and usage in the financial services industry : a review of existing approaches
Hewer, Paul
;
Howcroft, Barry
-
1999
Persistent link: https://www.econbiz.de/10001426089
Saved in:
6
A theoretical model of consumer behaviour in the financial services industry
Beckett, Antony
;
Hewer, Paul
;
Howcroft, Barry
-
1998
Persistent link: https://www.econbiz.de/10001355624
Saved in:
7
Consumer attitude and the usage and adoption of home-based banking in the United Kingdom
Howcroft, Barry
;
Hamilton, Robert
;
Hewer, Paul
-
2001
Persistent link: https://www.econbiz.de/10001648828
Saved in:
8
A study of banker-customer interactions and behavioural loyalty in retail banking
Howcroft, Barry
;
Hamilton, Robert
;
Hewer, Paul
- In:
Aktuelle Entwicklungen im Finanzdienstleistungsbereich …
,
(pp. 137-152)
.
2004
Persistent link: https://www.econbiz.de/10002033642
Saved in:
9
Consumer behaviour and the usage and adopting of home-based banking in the United Kingdom
Hamilton, Robert
;
Hewer, Paul
;
Howcroft, Barry
-
2000
Persistent link: https://www.econbiz.de/10001542737
Saved in:
10
Exhibitions and the role of fashion in the sustenance of the Kylie Brand mythology : unpacking the spatial logic of celebrity culture
Hewer, Paul
;
Hamilton, Kathy
- In:
Marketing theory
12
(
2012
)
4
,
pp. 411-425
Persistent link: https://www.econbiz.de/10009697271
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