Unsolicited commercial e-mail (UCE) is a significant problem of the digital commons, but there has been little … empirical analysis of proposed solutions and underlying mechanisms. This study, based on an analysis of 47 million inbound e-mail … messages drawn from a cross-section of e-mail inbox owners over a one-year period, characterizes resource overuse in the e-mail …

to e-mail. Unsolicited commercial e-mail is widely disfavored on the Internet and within commercial online services …. Network service providers and individual users fight unsolicited e-mail using contractual prohibitions, rules of netiquette … have considered the Act's potential applicability to e-mail; the breadth of its definition of telephone facsimile machine …

illegal nature of the spamming. The spam poses challenges for e-mail recipients' property rights, fair trade, public morals …The purpose of this paper is to explore the legal solutions to unsolicited commercial e-mail. The advantages of e-mail …, cybersecurity, personal data protection, and involves other concerns as well. In dealing with spam, technical and marketing …

), we find that integrating audiovisual content in email to consumers will result in a higher state of arousal, attitudinal … state (toward the ad and brand), purchase intention, and eWom than from text-only email. These findings hold for both brands … (specifically business to consumer email), a digital context that is quite important yet relatively understudied by scholars …