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Konsumentenverhalten
Relationship marketing
16
Beziehungsmarketing
15
Salespeople
15
Verkaufspersonal
15
Selling
14
Verkauf
13
Consumer behaviour
11
Lieferantenmanagement
7
Supplier relationship management
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B-to-B-Marketing
6
Business ethics
6
Business-to-business marketing
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Ethics
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Sales promotion
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Unternehmensethik
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Ethik
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Personal selling
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Verkaufsförderung
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Arbeitsleistung
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Job performance
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USA
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United States
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Advertising
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Customer entertainment
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Marketing management
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Marketingmanagement
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Sales
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Sales performance
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Students
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Studierende
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Arbeitsverhalten
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B2B marketing
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B2B relationship strategy
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Betriebswirtschaftsstudium
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Buyer
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Buyer-seller sales research
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CRM
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English
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Bush, Alan J.
5
Moncrief, William C.
4
Bush, Victoria D.
3
Shannahan, Kirby L. J.
3
Shannahan, Rachelle J.
3
Oakley, Jared
2
Yang, Lifeng
2
Babakus, Emin
1
Hill, Katerina E.
1
King, Robert A.
1
Racherla, Pradeep
1
Sherrell, Daniel
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Vitell, Scott J.
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Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of marketing theory and practice
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
The journal of business & industrial marketing
1
The journal of consumer marketing
1
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ECONIS (ZBW)
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1
What we know and don't know about online word-of-mouth : a review and synthesis of the literature
King, Robert A.
;
Racherla, Pradeep
;
Bush, Victoria D.
- In:
Journal of interactive marketing : a quarterly …
28
(
2014
)
3
,
pp. 167-183
Persistent link: https://www.econbiz.de/10010404006
Saved in:
2
The ambivalent consumer : a sequential investigation of response amplification in buyer-seller encounters
Bush, Victoria D.
;
Yang, Lifeng
;
Hill, Katerina E.
- In:
Journal of marketing theory and practice
23
(
2015
)
4
,
pp. 402-414
Persistent link: https://www.econbiz.de/10011340223
Saved in:
3
Unethically keeping the change while demeaning the act
Yang, Lifeng
;
Vitell, Scott J.
;
Bush, Victoria D.
- In:
The journal of consumer marketing
34
(
2017
)
1
,
pp. 11-19
Persistent link: https://www.econbiz.de/10011616091
Saved in:
4
How salesperson perceptions of customers' pro-social behaviors help drive salesperson performance
Shannahan, Rachelle J.
;
Bush, Alan J.
;
Shannahan, Kirby …
- In:
Industrial marketing management : the international …
51
(
2015
),
pp. 100-114
Persistent link: https://www.econbiz.de/10011422779
Saved in:
5
How salesperson perceptions of customers' pro-social behaviors help drive salesperson performance
Shannahan, Rachelle J.
;
Bush, Alan J.
;
Shannahan, Kirby …
- In:
Industrial marketing management : the international …
62
(
2017
),
pp. 36-50
Persistent link: https://www.econbiz.de/10011707050
Saved in:
6
The role of suspicion in B2B customer entertainment
Oakley, Jared
;
Bush, Alan J.
- In:
The journal of business & industrial marketing
31
(
2016
)
5
,
pp. 565-574
Persistent link: https://www.econbiz.de/10011564177
Saved in:
7
Taking the good with the bad : customer type as a segmentation criterion and differential influencer of sales performance
Shannahan, Rachelle J.
;
Shannahan, Kirby L. J.
;
Bush, …
- In:
Journal of marketing theory and practice
24
(
2016
)
3
,
pp. 283-305
Persistent link: https://www.econbiz.de/10011532824
Saved in:
8
The role of customer entertainment in B2B sales strategy : comparative insights from professional buyers and salespeople
Oakley, Jared
;
Bush, Alan J.
;
Moncrief, William C.
; …
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 190-201
Persistent link: https://www.econbiz.de/10012491015
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