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Konsumentenverhalten
Beziehungsmarketing
12
Consumer behaviour
12
Relationship marketing
12
Spain
9
Spanien
8
Customer satisfaction
6
Kundenzufriedenheit
6
Customer value
5
Dienstleistungsqualität
5
Kundenwert
5
Lieferkette
5
Service quality
5
Supply chain
5
Beschwerdemanagement
4
Complaint management
4
Corporate Social Responsibility
4
Corporate social responsibility
4
KMU
4
Lieferantenmanagement
4
SME
4
Supplier relationship management
4
B-to-B-Marketing
3
Business-to-business marketing
3
Co-creation
3
Customer service
3
Kundenservice
3
Alliances
2
Asymmetric relationships
2
Business network
2
Committed champions
2
Consumer returns
2
Coronavirus
2
Customer integration
2
Customer profitability
2
Distribution channel
2
Dual-value appropriation
2
Financial services
2
Finanzdienstleistung
2
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English
12
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Cambra-Fierro, Jesús
11
Melero-Polo, Iguácel
6
Gao, Lily
3
Sesé, F. Javier
3
Trifu, Andreea
3
Patrício, Lia
2
Polo-Redondo, Yolanda
2
Castillo, Ernesto del
1
Centeno, Edgar
1
Grott, Emily
1
Kamakura, Wagner A.
1
Ketzenberg, Michael
1
Laan, Erwin A. van der
1
Melero-Polo, Iguacel
1
Osorio, María Lucila
1
Pérez, Lourdes
1
Ruiz-Benítez, Rocío
1
Ruz-Mendoza, Miguel Á.
1
Wilson, Alan M.
1
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Journal of retailing and consumer services
3
Journal of business research : JBR
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business ethics : JOBE
1
Journal of service research
1
Omega : the international journal of management science
1
Service business
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The journal of product & brand management
1
The service industries journal
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ECONIS (ZBW)
12
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1
Managing consumer returns in high clockspeed industries
Ruiz-Benítez, Rocío
;
Ketzenberg, Michael
;
Laan, Erwin …
- In:
Omega : the international journal of management science
43
(
2014
),
pp. 54-63
Persistent link: https://www.econbiz.de/10010238216
Saved in:
2
The influence of an organisation's corporate values on employees personal buying behaviour
Cambra-Fierro, Jesús
;
Polo-Redondo, Yolanda
;
Wilson, …
- In:
Journal of business ethics : JOBE
81
(
2008
)
1
,
pp. 157-167
Persistent link: https://www.econbiz.de/10003749155
Saved in:
3
"Are multichannel customers really more valuable? : an analysis of banking services"
Cambra-Fierro, Jesús
;
Kamakura, Wagner A.
; …
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
1
,
pp. 208-212
Persistent link: https://www.econbiz.de/10011490894
Saved in:
4
Can complaint-handling efforts promote customer engagement?
Cambra-Fierro, Jesús
;
Melero-Polo, Iguácel
;
Sesé, F. …
- In:
Service business
10
(
2016
)
4
,
pp. 847-866
Persistent link: https://www.econbiz.de/10011722441
Saved in:
5
"Towards a co-creation framework in the retail banking services industry : do demographics influence?"
Cambra-Fierro, Jesús
;
Pérez, Lourdes
;
Grott, Emily
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 219-228
Persistent link: https://www.econbiz.de/10011629059
Saved in:
6
Theories, constructs, and methodologies to study COVID-19 in the service industries
Cambra-Fierro, Jesús
;
Gao, Lily
;
Melero-Polo, Iguácel
; …
- In:
The service industries journal
42
(
2022
)
7/8
,
pp. 551-582
Persistent link: https://www.econbiz.de/10013362134
Saved in:
7
Short-term and long-term effects of touchpoints on customer perceptions
Cambra-Fierro, Jesús
;
Polo-Redondo, Yolanda
;
Trifu, Andreea
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012581871
Saved in:
8
How do firms handle variability in customer experience? : a dynamic approach to better understanding customer retention
Cambra-Fierro, Jesús
;
Gao, Lily
;
Melero-Polo, Iguácel
; …
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012581938
Saved in:
9
Channel habits and the development of successful customer-firm relationships in services
Cambra-Fierro, Jesús
;
Melero-Polo, Iguácel
;
Patrício, Lia
- In:
Journal of service research
23
(
2020
)
4
,
pp. 456-475
Persistent link: https://www.econbiz.de/10012391608
Saved in:
10
Standardized vs. customized firm-initiated interactions : their effect on customer gratitude and performance in a B2B context
Ruz-Mendoza, Miguel Á.
;
Trifu, Andreea
;
Cambra-Fierro, …
- In:
Journal of business research : JBR
133
(
2021
),
pp. 341-353
Persistent link: https://www.econbiz.de/10012590245
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