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Chinese consumers' purchasing : impact of value and affect
Li, Ning; Robson, Andrew; Coates, Nigel - In: Journal of fashion marketing and management 17 (2013) 4, pp. 486-508
Persistent link: https://www.econbiz.de/10010197988
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Luxury brand commitment : a study of Chinese consumers
Li, Ning; Robson, Andrew; Coates, Nigel - In: Marketing intelligence & planning 32 (2014) 7, pp. 769-793
Persistent link: https://www.econbiz.de/10010423287
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Nigerian SMEs : commitment and loyalty to their banks
Ojeme, Mark; Robson, Andrew - In: Journal of financial services marketing : JFSM 21 (2016) 4, pp. 325-339
Persistent link: https://www.econbiz.de/10011594166
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The post-Brexit donor : segmenting the UK charitable marketplace using political attitudes and national identity
Robson, Andrew; Hart, David - In: International review on public and non-profit marketing 16 (2019) 2/4, pp. 313-334
Persistent link: https://www.econbiz.de/10012129609