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Consumer behaviour
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ECONIS (ZBW)
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1
Product expression : bridging the GAP between the symbolic and the concrete
Rompay, Thomas J. L. van
- In:
Product experience
,
(pp. 333-351)
.
2008
Persistent link: https://www.econbiz.de/10014559954
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2
Increasing sponsorship effectiveness through brand experience
Fransen, Marieke L.
;
Rompay, Thomas J. L. van
; …
- In:
International journal of sports marketing & sponsorship
14
(
2012/13
)
2
,
pp. 112-125
Persistent link: https://www.econbiz.de/10009741444
Saved in:
3
Embodied product perception : effects of verticality cues in advertising and packaging design on consumer impressions and price expectations
Rompay, Thomas J. L. van
;
Vries, Peter W. de
;
Bontekoe, …
- In:
Psychology & marketing
29
(
2012
)
12
,
pp. 919-928
Persistent link: https://www.econbiz.de/10009691219
Saved in:
4
With or without you : interactive effects of retail density and need for affiliation on shopping pleasure and spending
Rompay, Thomas J. L. van
;
Krooshoop, Janna
;
Verhoeven, …
- In:
Journal of business research : JBR
65
(
2012
)
8
,
pp. 1126-1131
Persistent link: https://www.econbiz.de/10009562080
Saved in:
5
Light as a feather : effects of packaging imagery on sensory product impressions and brand evaluation
Rompay, Thomas J. L. van
;
Fransen, Marieke L.
; …
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
4
,
pp. 397-407
Persistent link: https://www.econbiz.de/10010439154
Saved in:
6
The price facade : symbolic and behavioral price cues in service environments
Verhoeven, Joost W. M.
;
Rompay, Thomas J. L. van
;
Pruyn, Ad
- In:
International journal of hospitality management
28
(
2009
)
4
,
pp. 604-611
Persistent link: https://www.econbiz.de/10003875841
Saved in:
7
Human and spatial dimensions of retail density : revisiting the role of perceived control
Rompay, Thomas J. L. van
;
Galetzka, Mirjam
;
Pruyn, Ad
; …
- In:
Psychology & marketing
25
(
2008
)
4
,
pp. 319-335
Persistent link: https://www.econbiz.de/10003735829
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8
Won't get fooled again : the effects of internal and external CSR ECO-labeling
Gosselt, Jordy F.
;
Rompay, Thomas J. L. van
;
Haske, Laura
- In:
Journal of business ethics : JOBE
155
(
2019
)
2
,
pp. 413-424
Persistent link: https://www.econbiz.de/10011998584
Saved in:
9
Human values as added value(s) in consumer brand congruence : a comparison with traits and functional requirements
Voorn, R. J. J.
;
Veen, Gerrita van der
;
Rompay, Thomas …
- In:
The journal of brand management : an international journal
28
(
2021
)
1
,
pp. 48-59
Persistent link: https://www.econbiz.de/10012433572
Saved in:
10
Motivating consumer behavior by subliminal conditioning in the absence of basic needs : striking even while the iron is cold
Veltkamp, Martijn
;
Custers, Ruud
;
Aarts, Henk
- In:
Journal of consumer psychology : JCP : the official …
21
(
2011
)
1
,
pp. 49-56
Persistent link: https://www.econbiz.de/10008909938
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