Similar Search Results

The role of the brand in perceived service performance : moderating effects and configurational approach in professional football

Calabuig, Ferran; Prado-Gascó, Vicente; Núñez-Pomar, Juan - In: Technological forecasting & social change : an … 165 (2021), pp. 1-7

Persistent link: https://www.econbiz.de/10012671852

Spectator emotions : effects on quality, satisfaction, value, and future intentions

Calabuig Moreno, Ferran; Prado-Gascó, Vicente; Crespo … - In: Journal of business research : JBR 68 (2015) 7, pp. 1445-1449

Persistent link: https://www.econbiz.de/10011297923

Should a family firm communicate their family identity and country of origin? : a cross-cultural study from Chile and Spain

Santos, Manuel Alonso dos; Llanos Contreras, Orlando; … - In: International journal of emerging markets 17 (2022) 3, pp. 725-746

Persistent link: https://www.econbiz.de/10012886423

How can the management of fitness centres be improved through corporate image and brand image?

Alguacil, M.; García-Fernández, J.; Calabuig, Ferran; … - In: Economic research 35 (2022) 1,3, pp. 3378-3396

Persistent link: https://www.econbiz.de/10014383647

The effect of perceived quality and customer engagement on the loyalty of users of Spanish fitness centres

Gálvez-Ruiz, Pablo; Calabuig, Ferran; Grimaldi-Puyana, … - In: Academia : revista Latinoamericana de administración 36 (2023) 4, pp. 445-462

Persistent link: https://www.econbiz.de/10014505280

Sustainable behaviours of physical activity and sport practitioners : scale validation

Gregori-Faus, Cristian; Parra-Camacho, David; Calabuig, … - In: Sport, Business and Management : an international … 14 (2024) 3, pp. 464-479

Persistent link: https://www.econbiz.de/10014524875

Effectiveness of sponsoring the video assistant referee system : a comparative exploratory study

Santos, Manuel Alonso dos; Sánchez-Franco, Manuel J.; … - In: International journal of sports marketing & sponsorship 24 (2023) 2, pp. 221-240

Persistent link: https://www.econbiz.de/10014331362

Brand perception and its relationships to satisfaction with a virtual sporting event

Martínez-Cevallos, Daniel; Alguacil, Mario; Calabuig, … - In: International journal of sports marketing & sponsorship 25 (2024) 5, pp. 1059-1078

Persistent link: https://www.econbiz.de/10015417218

Determinants of future intentions in a virtual career : the role of brand variables

Martínez-Cevallos, Daniel; Calabuig, Ferran; … - In: Administrative Sciences : open access journal 15 (2025) 7, pp. 1-26

This study aims to analyze, through structural equation modelling, the interaction between the variables of congruence, trust, commitment, satisfaction and word of mouth (WOM) in the context of a virtual sporting event, determining the significant relationships between these variables and their...

Persistent link: https://www.econbiz.de/10015436054