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Konsumentenverhalten
Consumer behaviour
107,241
Experiment
51,333
Theorie
27,212
Theory
26,879
Cognition
14,676
Kognition
14,626
Relationship marketing
13,304
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13,278
Motivation
11,973
Brand management
9,202
Markenführung
9,161
Spieltheorie
9,114
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9,028
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9,017
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8,956
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Social Web
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Social web
7,676
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7,673
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7,513
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7,028
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7,019
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6,571
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6,566
Behavioral economics
6,514
Deutschland
6,272
United States
6,245
Emotion
6,068
Online-Marketing
5,921
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5,907
Germany
5,858
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5,611
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5,597
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5,562
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5,266
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1,719
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1,142
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771
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Han, Heesup
154
Belk, Russell W.
134
Mattila, Anna S.
128
Grunert, Klaus G.
108
Phau, Ian
101
Septianto, Felix
96
Loureiro, Sandra Maria Correia
93
Lusk, Jayson L.
92
Dwivedi, Yogesh K.
90
Wansink, Brian
90
Agarwal, Sumit
86
Grewal, Dhruv
85
Law, Rob
82
Gierl, Heribert
81
Huber, Frank
81
Nayga, Rodolfo M. <Jr.>
79
Bauer, Hans H.
78
Herrmann, Andreas
78
Sheth, Jagdish N.
78
Usman, Osly
78
Bagozzi, Richard P.
76
Wiedmann, Klaus-Peter
76
Chintagunta, Pradeep K.
73
Paul, Justin
73
Cherchye, Laurens
72
Kim, Jungkeun
72
Khare, Arpita
71
Verhoef, Peter C.
70
Foxall, Gordon R.
69
Rock, Bram de
69
Stavins, Joanna
69
Krishna, Aradhna
68
Sutter, Matthias
68
Janssen, Maarten C. W.
67
Ko, Eunju
67
Hollebeek, Linda D.
64
Kim, Seongseop
64
Woodside, Arch G.
64
Jang, Soocheong (Shawn)
62
Laroche, Michel
62
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National Bureau of Economic Research
637
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OECD
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European Commission / Directorate-General for Justice and Consumers
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London Economics
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IPSOS
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Consumers, Health, Agriculture and Food Executive Agency
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American Marketing Association
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IGI Global
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Deloitte consortium
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International Energy Agency
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GFK
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Edward Elgar Publishing
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Books on Demand GmbH <Norderstedt>
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Verlag Dr. Kovač
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Information Resources Management Association
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Friedrich-Schiller-Universität Jena
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Institut für Demoskopie Allensbach
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Nordic Council of Ministers
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INSEAD
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Center Data
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Deloitte
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
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Wageningen Economic Research
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Christian-Albrechts-Universität zu Kiel
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Rheinisch-Westfälische Technische Hochschule Aachen
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Universität Mannheim
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Nomos Verlagsgesellschaft
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Organisation for Economic Co-operation and Development
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Österreichisches Institut für Wirtschaftsforschung
11
European Central Bank
10
World Bank
10
Deutscher Dialogmarketing Verband
9
European Commission / Directorate-General for Communication
9
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Journal of business research : JBR
2,489
Journal of retailing and consumer services
2,406
International journal of hospitality management
986
International journal of consumer studies
921
Psychology & marketing
824
NBER working paper series
636
Journal of consumer research : JCR ; an interdisciplinary bimonthly
622
Asia Pacific journal of marketing and logistics
557
The journal of product & brand management
490
NBER Working Paper
487
Tourism management : research, policies, practice
483
Working paper / National Bureau of Economic Research, Inc.
442
Management science : journal of the Institute for Operations Research and the Management Sciences
438
Marketing science
418
Journal of travel and tourism marketing
413
The journal of brand management : an international journal
405
International journal of contemporary hospitality management
402
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
400
Journal of marketing research : JMR
390
European journal of marketing : EJM
389
Marketing letters : a journal of research in marketing
387
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
385
Journal of retailing
381
Journal of fashion marketing and management
376
Journal of marketing communications
366
Journal of the Academy of Marketing Science
365
Journal of international consumer marketing
362
Journal of marketing management : MM
362
Journal of marketing
359
Technological forecasting & social change : an international journal
355
Cogent business & management
354
The journal of services marketing
340
Marketing intelligence & planning
322
The international review of retail, distribution and consumer research
322
Journal of Islamic marketing
319
Journal of hospitality marketing & management
318
Young consumers : insight and ideas for responsible marketers
315
International journal of retail & distribution management
311
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
307
Food policy : economics planning and politics of food and agriculture
306
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ECONIS (ZBW)
104,135
EconStor
573
OLC EcoSci
43
RePEc
20
USB Cologne (EcoSocSci)
19
BASE
3
ArchiDok
3
USB Cologne (business full texts)
1
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1
Bidirectional contrast effects between taste perception and simulation : a simulation-induced adaptation mechanism
Si, Kao
;
Jiang, Yuwei
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
1
,
pp. 49-58
Persistent link: https://www.econbiz.de/10011771823
Saved in:
2
Effects of haptic cues on consumers' online hotel booking decisions : the mediating role of mental imagery
Lv, Xingyang
;
Li, Huifan
;
Xia, Lan
- In:
Tourism management : research, policies, practice
77
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012152105
Saved in:
3
Computer interfaces and the "direct-touch" effect : can iPads increase the choice of hedonic food?
Shen, Hao
;
Zhang, Meng
;
Krishna, Aradhna
- In:
Journal of marketing research : JMR
53
(
2016
)
5
,
pp. 745-758
Persistent link: https://www.econbiz.de/10011650387
Saved in:
4
The effects of temperature cues on charitable donation
Rai, Dipankar
;
Lin, Chien-Wei Wilson
;
Yang, Chun-Ming
- In:
The journal of consumer marketing
34
(
2017
)
1
,
pp. 20-28
Persistent link: https://www.econbiz.de/10011616103
Saved in:
5
The hidden life of the consumer mind
Bargh, John A.
- In:
Consumer psychology review
5
(
2022
)
1
,
pp. 3-18
Persistent link: https://www.econbiz.de/10012795325
Saved in:
6
Nodding as a catalyst for improving attitudes and purchase intentions in online context
Lee, Yusu
;
Choi, Jinhee
- In:
Asia marketing journal
26
(
2024
)
2
,
pp. 90-103
Persistent link: https://www.econbiz.de/10015398969
Saved in:
7
Cake or fruit? Influencing healthy food choice through the interaction of automatic and instructed mental simulation
Xie, Hu
;
Minton, Elizabeth A.
;
Kahle, Lynn R.
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
4
,
pp. 627-644
Persistent link: https://www.econbiz.de/10011614275
Saved in:
8
To make your mouth water or not? : how field dependence/independence and occasion-setting cues affect consumers' food intake intention
Yao, Qi
;
Tao, Xiaofang
;
Zhou, Wenkai
- In:
European journal of marketing
56
(
2022
)
11
,
pp. 2862-2891
Persistent link: https://www.econbiz.de/10013457397
Saved in:
9
Exploring visual embodiment effect in dark tourism : the influence of visual darkness on dark experience
Lv, Xingyang
;
Lu, Ruihua
;
Xu, Shuangyu
;
Sun, Jiaojiao
; …
- In:
Tourism management : research, policies, practice
89
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013325946
Saved in:
10
Going against the flow : the effects of dynamic sensorimotor experiences on consumer choice
Kwon, Mina
;
Adaval, Rashmi
- In:
Journal of consumer research : JCR ; an …
44
(
2018
)
6
,
pp. 1358-1378
Persistent link: https://www.econbiz.de/10011844213
Saved in:
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