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Konsumentenverhalten
Consumer behaviour
34
Beziehungsmarketing
20
Relationship marketing
20
Customer value
11
Kundenwert
10
Abfallvermeidung
9
Waste prevention
9
Food
8
Food consumption
8
Lebensmittel
8
Lebensmittelkonsum
8
Business model
7
Geschäftsmodell
7
Social Web
7
Social web
7
Customer data
6
Digital platform
6
Digitale Plattform
6
Einzelhandel
6
Online retailing
6
Online-Handel
6
Retail trade
6
Betriebliche Wertschöpfung
5
Digitalisierung
5
Digitization
5
E-commerce
5
Electronic Commerce
5
Service logic
5
Strategic management
5
Strategisches Management
5
Value creation
5
Customer satisfaction
4
Kundendaten
4
Kundenzufriedenheit
4
Service-dominant logic
4
Business network
3
Collective consumption
3
Customer experience
3
Customer integration
3
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8
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Article
31
Book / Working Paper
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Article in journal
30
Aufsatz in Zeitschrift
30
Conference paper
2
Konferenzbeitrag
2
Aufsatz im Buch
1
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English
32
Author
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Närvänen, Elina
17
Saarijärvi, Hannu
12
Kuusela, Hannu
7
Yrjölä, Mika
5
Rintamäki, Timo
4
Sutinen, Ulla-Maija
4
Mattila, Malla
3
Mesiranta, Nina
3
Valtonen, Anu
3
Joensuu, Johanna
2
Kaivonen, Ines
2
Karjaluoto, Heikki
2
Keränen, Joona
2
Kuuru, Tiina-Kaisa
2
Mäenpää, Katariina
2
Nevalainen, Jaakko
2
Nurminen, Mikael
2
Paul, Pallab
2
Spence, Mark T.
2
Becker, Larissa
1
Bärvänen, Elina
1
Erkkola, Maijaliisa
1
Fogelholm, Mikael
1
Gasparin, Isadora
1
Goulding, Christina
1
Grönroos, Christian
1
Gummesson, Evert
1
Harris, Lloyd C.
1
Jaakkola, Elina
1
Jussila, Iiro
1
Kale, Sudhir H.
1
Kannan, P. K.
1
Kanto, Antti
1
Kartastenp, Elina
1
Kastarinen, Anne
1
Kulkarni, Gauri
1
Leppäniemi, Matti
1
Luukkonen, Roosa
1
Panina, Ekaterina
1
Pekkanen, Anna
1
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The international review of retail, distribution and consumer research
6
Journal of retailing and consumer services
4
International journal of consumer studies
3
Journal of financial services marketing : JFSM
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
The journal of services marketing
2
AMS review : official publication of the Academy of Marketing Science
1
European journal of marketing : EJM
1
Gendering theory in marketing and consumer research
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of consumer behaviour : an international research review
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of customer behaviour
1
Journal of marketing management : MM
1
Journal of public policy & marketing
1
Managing service quality : MSQ ; an international journal
1
Qualitative market research : an international journal
1
Young consumers : insight and ideas for responsible marketers
1
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ECONIS (ZBW)
32
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1
Shop at your own risk? : consumer activities in fashion e-commerce
Sutinen, Ulla-Maija
;
Saarijärvi, Hannu
;
Yrjölä, Mika
- In:
International journal of consumer studies
46
(
2022
)
4
,
pp. 1299-1318
Persistent link: https://www.econbiz.de/10013328292
Saved in:
2
Omni-channel retailing : propositions, examples and solutions
Yrjölä, Mika
;
Spence, Mark T.
;
Saarijärvi, Hannu
- In:
The international review of retail, distribution and …
28
(
2018
)
3
,
pp. 259-276
Persistent link: https://www.econbiz.de/10011885383
Saved in:
3
A customer value perspective to service experiences in restaurants
Yrjölä, Mika
;
Rintamäki, Timo
;
Saarijärvi, Hannu
; …
- In:
Journal of retailing and consumer services
51
(
2019
),
pp. 91-101
Persistent link: https://www.econbiz.de/10012115044
Saved in:
4
Reverse use of customer data : implications for service-based business models
Saarijärvi, Hannu
;
Grönroos, Christian
;
Kuusela, Hannu
- In:
The journal of services marketing
28
(
2014
)
7
,
pp. 529-537
Persistent link: https://www.econbiz.de/10010434584
Saved in:
5
Unlocking the transformative potential of customer data in retailing
Saarijärvi, Hannu
;
Kuusela, Hannu
;
Kannan, P. K.
; …
- In:
The international review of retail, distribution and …
26
(
2016
)
3
,
pp. 225-241
Persistent link: https://www.econbiz.de/10011543275
Saved in:
6
Online lifestyle consumption community dynamics : a practice-based analysis
Närvänen, Elina
;
Kartastenp, Elina
;
Kuusela, Hannu
- In:
Journal of consumer behaviour : an international …
12
(
2013
)
5
,
pp. 358-369
Persistent link: https://www.econbiz.de/10010200863
Saved in:
7
The collective consumption network
Närvänen, Elina
;
Gummesson, Evert
;
Kuusela, Hannu
- In:
Managing service quality : MSQ ; an international journal
24
(
2014
)
6
,
pp. 545-564
Persistent link: https://www.econbiz.de/10010526468
Saved in:
8
From transactions to transformations : exploring transformative food retailing
Saarijärvi, Hannu
;
Sparks, Leigh
;
Närvänen, Elina
; …
- In:
The international review of retail, distribution and …
34
(
2024
)
1
,
pp. 104-121
Persistent link: https://www.econbiz.de/10014558995
Saved in:
9
Examining consumer food waste through grocery retailers' customer data : segments and practical implications
Närvänen, Elina
;
Mesiranta, Nina
;
Saarijärvi, Hannu
; …
- In:
International journal of consumer studies
47
(
2023
)
4
,
pp. 1273-1290
Persistent link: https://www.econbiz.de/10014325939
Saved in:
10
Consumer-to-consumer e-commerce : outcomes and implications
Yrjölä, Mika
;
Rintamäki, Timo
;
Saarjärvi, Hannu
; …
- In:
The international review of retail, distribution and …
27
(
2017
)
3
,
pp. 300-315
Persistent link: https://www.econbiz.de/10011741615
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