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Journal of the Operational Research Society : OR
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The effects of firm action messages on the information processing and risk perception of customers
Zhao, Ming
;
Zhao, Dingtao
;
Wei, Jiuchang
;
Wang, Fei
- In:
Risk management : a journal of risk, crisis and disaster
17
(
2015
)
4
,
pp. 205-225
Persistent link: https://www.econbiz.de/10011439456
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2
Signalling effect of daily deal promotion for a start-up service provider
Zhao, Ming
;
Wang, Yulan
;
Gan, Xianghua
- In:
Journal of the Operational Research Society : OR
67
(
2016
)
2
,
pp. 280-293
Persistent link: https://www.econbiz.de/10011516488
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