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Global business review
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Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
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ECONIS (ZBW)
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EconStor
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Segmenting and profiling of mobile app users on their lifestyle - implications for attitude and usage behaviour
Arora, Neerja
;
Chawla, Deepak
- In:
International journal of Indian culture and business …
33
(
2024
)
4
,
pp. 443-457
Persistent link: https://www.econbiz.de/10015323324
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2
A bibliometric analysis of the global branding literature and a research agenda
Chabowski, Brian R.
;
Samiee, Saeed
;
Hult, G. Tomas M.
- In:
Journal of international business studies : JIBS ; an …
44
(
2013
)
6
,
pp. 622-634
Persistent link: https://www.econbiz.de/10009782821
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3
Convenient or trendy : factors influencing consumption at Malaysian home-grown full-service restaurants
Golnaz Rezai
;
Zainalabidin Mohamed
;
Mad Nasir Shamsudin
; …
- In:
Journal of international food & agribusiness marketing …
25
(
2013
),
pp. 19-34
Persistent link: https://www.econbiz.de/10010213397
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4
Classifying consumers based upon their pro-environmental behaviour : an empirical investigation
Modi, Ashwin G.
;
Patel, Jayesh D.
- In:
Asian Academy of Management journal : AAMJ
18
(
2014
)
2
,
pp. 85-104
Persistent link: https://www.econbiz.de/10010422069
Saved in:
5
Green marketing : hotel customers' perspective
Chan, Eric Siu-Wa
- In:
Journal of travel and tourism marketing
31
(
2014
)
7/8
,
pp. 915-936
Persistent link: https://www.econbiz.de/10010469202
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6
Exploring antecedents of online banking customers and empirical validation
Allada, Vijaya Kameswari
;
Dubey, Rameshwar
;
Agarwal, Sonal
- In:
International journal of productivity and quality …
14
(
2014
)
4
,
pp. 472-491
Persistent link: https://www.econbiz.de/10011283347
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7
An empirical approach to customer perception of mobile banking in Indian scenario
Ali, Sadia Samar
;
Kaur, Rajbir
- In:
International journal of business innovation and research
9
(
2015
)
3
,
pp. 272-294
Persistent link: https://www.econbiz.de/10011538044
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8
Consumer's behaviour in East Slovakia after euro introduction during the crisis
Litavcová, Eva
;
Bucki, Robert
;
Štefko, Róbert
; …
- In:
Prague economic papers : a bimonthly journal of …
24
(
2015
)
3
,
pp. 332-353
Persistent link: https://www.econbiz.de/10011292873
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9
Service quality dimensions : an empirical investigation of commercial banks in India using SERVQUAL
Arora, Hitesh
;
Arora, Padmasai
- In:
International journal of services and operations management
21
(
2015
)
1
,
pp. 50-72
Persistent link: https://www.econbiz.de/10011403656
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10
Importance of SERVQUAL dimensions in leveraging service quality in insurance industry from the perspective of different cultural and socioeconomic environment : a SEM approach
Kumar, R. Meikanda Ganesh
;
Jothimurugan, T.
;
Anbuoli, P.
- In:
International journal of services and operations management
30
(
2018
)
1
,
pp. 98-119
Persistent link: https://www.econbiz.de/10011878423
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