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Customer participation, and green product innovation in SMEs : the mediating role of opportunity recognition and exploitation
Chen, Jiawen; Liu, Linlin - In: Journal of business research : JBR 119 (2020), pp. 151-162
Persistent link: https://www.econbiz.de/10012416954
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Is green customer integration always a facilitator for green product innovation? : a conflict-based view
Chen, Jiawen; Liu, Linlin - In: European journal of innovation management 26 (2023) 6, pp. 1524-1546
Persistent link: https://www.econbiz.de/10014500566
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The analytics of product-design requirements using dynamic internet data : application to Chinese smartphone market
Lai, Xinjun; Zhang, Qixiang; Chen, Qingxin; Huang, Yunbao; … - In: International journal of production research 57 (2019) 18, pp. 5660-5684
Persistent link: https://www.econbiz.de/10012193645
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Motivation for users' knowledge-sharing behavior in virtual brand communities : a psychological ownership perspective
Jiang, Ying; Liao, Junyun; Chen, Jiawen; Hu, Yanghong; … - In: Asia Pacific journal of marketing and logistics 34 (2022) 10, pp. 2165-2183
Persistent link: https://www.econbiz.de/10013552984
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Understanding local consumers' reactions to perceived unfair product recalls of foreign brands : a relative deprivation perspective
Liao, Junyun; He, Siying; Hu, Yanghong; Chen, Jiawen; … - In: Asia Pacific journal of marketing and logistics 35 (2023) 9, pp. 2216-2234
Persistent link: https://www.econbiz.de/10014430222
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Avoidance or trash talk : the differential impact of brand identification and brand disidentification on oppositional brand loyalty
Liao, Junyun; Guo, Rui; Chen, Jiawen; Du, Peng - In: The journal of product & brand management 32 (2023) 7, pp. 1005-1017
Persistent link: https://www.econbiz.de/10014334392
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Understanding the antecedents and outcomes of brand community-swinging in a poly-social-media context : a perspective of channel complementarity theory
Liao, Junyun; Chen, Jiawen; Dong, Xuebing - In: Asia Pacific journal of marketing and logistics 34 (2022) 3, pp. 506-523
Persistent link: https://www.econbiz.de/10013163348
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Fanning the flames : transmitting negative word of mouth of rival brands
Liao, Junyun; Chen, Jiawen; Zhao, Haichuan; Li, Muhua - In: Journal of business research : JBR 154 (2023), pp. 1-14
Persistent link: https://www.econbiz.de/10013468717