//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Konsumentenverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
How SoLoMo-based product recom...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Consumer behaviour
21
Online retailing
8
Online-Handel
8
Advertising effects
7
Beziehungsmarketing
7
Relationship marketing
7
Werbewirkung
7
Customer satisfaction
6
Internet marketing
6
Kundenzufriedenheit
6
Online-Marketing
6
Social Web
6
Social web
6
Viral marketing
6
Virales Marketing
6
China
5
Multichannel strategy
5
Multikanalvertrieb
5
Advertising
4
Brand image
4
Markenimage
4
Werbung
4
Omnichannel shopping
3
Patronage intention
3
Personality psychology
3
Persönlichkeitspsychologie
3
Sales promotion
3
Service quality
3
Verkaufsförderung
3
Arousal
2
Betriebliche Wertschöpfung
2
Brand management
2
Continuance intention
2
Corporate Social Responsibility
2
Corporate social responsibility
2
Cost-efectiveness analysis
2
Dienstleistungsqualität
2
Einzelhandel
2
Globalisierung
2
more ...
less ...
Online availability
All
Undetermined
20
Type of publication
All
Article
21
Type of publication (narrower categories)
All
Article in journal
21
Aufsatz in Zeitschrift
21
Language
All
English
21
Author
All
Chang, Yaping
13
Chang, Ya Ping
7
Zhu, Dong Hong
7
Li, You
5
Geng, Lixiao
4
Li, Xinlan
3
Yan, Jun
3
Li, Jingwen
2
Li, Zhen
2
Liang, Zhehao
2
Sun, Hui
2
Wang, Xingyu
2
Chen, Zihe
1
Deng, Zhong Zhun
1
Dong, Jiao
1
Gao, Yajie
1
Kumar, V.
1
Liang, Shichang
1
Ning, Peng
1
Pan, Jingjing
1
Safeer, Asif Ali
1
Wang, Yawei
1
Wu, Jin-Feng
1
Wu, Yinglu
1
Zhang, Zhi Jie
1
Zhu, Donghong
1
more ...
less ...
Published in...
All
Journal of retailing and consumer services
3
International journal of hospitality management
2
Journal of business research : JBR
2
Psychology & marketing
2
Baltic journal of management : BJM
1
European journal of marketing
1
Information & management : the international journal of information systems applications
1
International journal of advertising : the review of marketing communications
1
International journal of consumer studies
1
International journal of retail and distribution management
1
Journal of electronic commerce research : JECR
1
Journal of service research
1
Journal of the Academy of Marketing Science
1
Technological forecasting & social change : an international journal
1
The journal of consumer marketing
1
The journal of services marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
21
Showing
1
-
10
of
21
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Effect of social support on customer satisfaction and citizenship behavior in online brand communities : the moderating role of support source
Zhu, Dong Hong
;
Sun, Hui
;
Chang, Ya Ping
- In:
Journal of retailing and consumer services
31
(
2016
),
pp. 287-293
Persistent link: https://www.econbiz.de/10011528724
Saved in:
2
Effects of interactions and product information on initial purchase intention in product placement in social games : the moderating role of product familiarity
Zhu, Dong Hong
;
Chang, Ya Ping
- In:
Journal of electronic commerce research : JECR
16
(
2015
)
1
,
pp. 22-33
Persistent link: https://www.econbiz.de/10010526395
Saved in:
3
Good discounts earn good reviews in return? : effects of price promotion on online restaurant reviews
Zhu, Dong Hong
;
Zhang, Zhi Jie
;
Chang, Ya Ping
;
Liang, …
- In:
International journal of hospitality management
77
(
2019
),
pp. 178-186
Persistent link: https://www.econbiz.de/10011988504
Saved in:
4
How the content of location-based advertisings influences consumers' store patronage intention
Zhu, Dong Hong
;
Sun, Hui
;
Chang, Ya Ping
- In:
The journal of consumer marketing
34
(
2017
)
7
,
pp. 603-611
Persistent link: https://www.econbiz.de/10011808330
Saved in:
5
Understanding the influence of submission devices on online consumer reviews : a comparison between smartphones and PCs
Zhu, Dong Hong
;
Deng, Zhong Zhun
;
Chang, Ya Ping
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012238339
Saved in:
6
The negative effect of name : mentions of frontline service employee name reduce online review persuasiveness
Li, Xinlan
;
Zhu, Dong Hong
;
Chang, Yaping
- In:
Journal of service research
27
(
2024
)
4
,
pp. 636-652
Persistent link: https://www.econbiz.de/10015375891
Saved in:
7
Shopping through mobile augmented reality : the impacts of AR embedding and embodiment attributes on consumer-based brand equity
Wu, Jin-Feng
;
Dong, Jiao
;
Wu, Yinglu
;
Chang, Ya Ping
- In:
Information & management : the international journal of …
61
(
2024
)
6
,
pp. 1-18
Persistent link: https://www.econbiz.de/10015081323
Saved in:
8
Seamless experience in the context of omnichannel shopping : scale development and empirical validation
Chang, Ya Ping
;
Li, Jingwen
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-20
Persistent link: https://www.econbiz.de/10013209581
Saved in:
9
Effect of dynamic promotion display on purchase intention : the moderating role of involvement
Chen, Zihe
;
Zhu, Dong Hong
- In:
Journal of business research : JBR
148
(
2022
),
pp. 252-261
Persistent link: https://www.econbiz.de/10013325477
Saved in:
10
Research online and purchase offline : the disruptive impact of consumers' online information on offline sales interaction
Li, You
;
Geng, Lixiao
;
Chang, Yaping
;
Ning, Peng
- In:
Psychology & marketing
40
(
2023
)
12
,
pp. 2642-2652
Persistent link: https://www.econbiz.de/10014432518
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->