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Ride-sharing platforms : the effects of online social interactions on loyalty, mediated by perceived benefits

Zhang, Jing; Zhang, Linghua; Ma, Bei - In: Journal of research in interactive marketing : … 17 (2023) 5, pp. 698-713

Persistent link: https://www.econbiz.de/10014428167

Are overqualified individuals hiding knowledge : the mediating role of negative emotion state

Ma, Bei; Zhang, Jing - In: Journal of knowledge management 26 (2022) 3, pp. 506-527

Persistent link: https://www.econbiz.de/10013162307

Key dimensions of brand value co-creation and its impacts upon customer perception and brand performance : an empirical research in the context of industrial service

Zhang, Jing; He, Yong - In: Nankai business review international 5 (2014) 1, pp. 43-69

Persistent link: https://www.econbiz.de/10010337749

Crowd sourcing and e-commerce : Chinese online reviews

Sukaini, Ali Khalaf Mohammed Al; Zhang, Jing - In: Inventi impact: international trade (2017) 1, pp. 14-23

Persistent link: https://www.econbiz.de/10011689036

Bygone days and memories : the effects of nostalgic ads on consumer brand resurrection movements

Gilal, Naeem Gul; Zhang, Jing; Gilal, Faheem Gul; … - In: The journal of asset management 27 (2020) 2, pp. 160-180

Persistent link: https://www.econbiz.de/10012298766

Towards an integrated model for brand adoption : insights from an organismic integration theory

Gilal, Naeem Gul; Zhang, Jing; Gilal, Faheem Gul; … - In: European journal of international management : EJIM 17 (2022) 1, pp. 1-26

Persistent link: https://www.econbiz.de/10012798012

Navigating avatar-based marketing from value aspects : a systematic literature review and forward-looking research agenda

Rahman, Md. Shahinur; Sabbir, Md. Mahiuddin; Zhang, Jing; … - 2024

Persistent link: https://www.econbiz.de/10015107966

Humanoid service robots versus human employee : how consumers react to functionally and culturally mixed products

Jiang, Hongyan; Xu, Mengmeng; Sun, Peizhen; Zhang, Jing - In: International journal of emerging markets 17 (2022) 4, pp. 987-1007

Persistent link: https://www.econbiz.de/10013363129

"Two rivers" brain map for social media marketing : reward and information value drivers of SNS consumer engagement

Zhang, Jing; Lee, Eun-Ju - In: Journal of business research : JBR 149 (2022), pp. 494-505

Persistent link: https://www.econbiz.de/10013325635

Don't Fall into Exquisite Poverty : The Impact of Mismatch between Consumers and Luxury Brands on Happiness

Zhang, Jing; Chen, Mingliang - 2022

For the phenomenon that many young people would rather go into debt to buy luxury goods, this research examines how the discrepancy between consumers' actual self-congruity and ideal self-congruity towards the luxury brand affects their happiness after purchase. Across four studies, the research...

Persistent link: https://www.econbiz.de/10013309261