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A dynamic advertising model with reference price effect
Zhang, Qiao; Zhang, Jianxiong; Tang, Wansheng - In: RAIRO / Operations research 49 (2015) 4, pp. 669-688
Persistent link: https://www.econbiz.de/10011546692
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Market targeting and information sharing with social influences in a luxury supply chain
Zhang, Qiao; Chen, Jing; Zaccour, Georges - In: Transportation research / E : an international journal 133 (2020), pp. 1-21
Persistent link: https://www.econbiz.de/10012164771
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Market targeting with social influences and risk aversion in a co-branding alliance
Zhang, Qiao; Chen, Jing; Lin, Jun - In: European journal of operational research : EJOR 297 (2022) 1, pp. 301-318
Persistent link: https://www.econbiz.de/10013259298
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Interaction between innovation choice and market-entry timing in a competitive fashion supply chain
Zhang, Qiao; Chen, Jing; Lin, Jun - In: International journal of production research 61 (2023) 5, pp. 1606-1623
Persistent link: https://www.econbiz.de/10014227050