Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Konsumentenverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Product development for a stig...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Product development
11
Disadvantaged groups
8
Marketing strategy
6
Millennials
6
New product development
6
Innovation
5
Consumers
4
Marketing
4
Poverty
4
Privacy
4
United States of America
4
Brand equity
3
Brand management
3
Brands
3
Consumer behaviour
3
International marketing
3
Internet
3
Social media
3
Brand engagement
2
Chile
2
Cloud computing
2
Competitive strategy
2
Cultural differences
2
Cultural dimensions
2
Customer relations
2
Customer relationships
2
Customer satisfaction
2
Design benefits
2
Direct marketing
2
Electronic commerce
2
Emotions
2
Hofstede
2
Internet marketing
2
Internet shopping
2
Markenführung
2
Market segmentation
2
Mobile applications
2
One-to-one marketing
2
Product design
2
more ...
less ...
Type of publication
All
Article
1
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
2
Author
All
Franzak, Frank
1
Jar, Haeran
1
Makarem, Suzanne
1
Pitta, Dennis
1
Published in...
All
The journal of consumer marketing
1
The journal of product & brand management
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Design benefits, emotional responses, and brand engagement
Franzak, Frank
;
Makarem, Suzanne
;
Jar, Haeran
- In:
The journal of product & brand management
23
(
2014
)
1
,
pp. 16-23
Persistent link: https://www.econbiz.de/10010359016
Saved in:
2
Marketing challenges in serving Millennials
Pitta, Dennis
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009541777
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
