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~subject:"Kundenintegration"
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Kundenintegration
Relationship marketing
21
Beziehungsmarketing
20
Artificial intelligence
11
Data mining
11
Künstliche Intelligenz
11
Data Mining
10
Forecasting model
9
Prognoseverfahren
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Social Web
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Social web
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Market research
7
Marktforschung
7
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Analytics
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Call centre
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Callcenter
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Classification
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Consumer behaviour
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Konsumentenverhalten
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Management information system
5
Management-Informationssystem
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Sprache
5
Algorithm
4
Algorithmus
4
B-to-B-Marketing
4
Business-to-business marketing
4
Customer integration
4
Customer retention
4
E-Mail
4
E-mail
4
Financial services
4
Klassifikation
4
RFM
4
Churn prediction
3
Customer data
3
Direct marketing
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English
4
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Coussement, Kristof
2
De Ruyck, Tom
2
Troch, Thomas
2
Caigny, Arno de
1
Gaganpreet Singh
1
Harrigan, Paul
1
Hoornaert, Steven
1
Meire, Matthijs
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Roy, Sanjit
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Sadeque, Saalem
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Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
Journal of business research : JBR
1
Open innovation : new product development essentials from the PDMA
1
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ECONIS (ZBW)
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Walking the talk : co-creating the future of market research online communities
Troch, Thomas
;
De Ruyck, Tom
- In:
International journal of market research : JMRS ; the …
54
(
2012
)
4
,
pp. 570-572
Persistent link: https://www.econbiz.de/10009576967
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2
User collaboration through private online communities
Troch, Thomas
;
De Ruyck, Tom
- In:
Open innovation : new product development essentials …
,
(pp. 135-171)
.
2014
Persistent link: https://www.econbiz.de/10010463989
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3
Does it pay off to communicate like your online community? : evaluating the effect of content and linguistic style similarity on B2B brand engagement
Meire, Matthijs
;
Coussement, Kristof
;
Caigny, Arno de
; …
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 292-307
Persistent link: https://www.econbiz.de/10014226517
Saved in:
4
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
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