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Between a rock and a hard place : seizing the opportunity of demanding customers by means of frontline service behaviors
Itani, Omar S.; Jaramillo, Fernando; Paesbrugghe, Bert - In: Journal of retailing and consumer services 53 (2020), pp. 1-11
Persistent link: https://www.econbiz.de/10012171888
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Exploring the role of extrovert-introvert customers’ personality prototype as a driver of customer engagement : does relationship duration matter?
Itani, Omar S.; El Haddad, Rania; Kalra, Ashish - In: Journal of retailing and consumer services 53 (2020), pp. 1-13
Persistent link: https://www.econbiz.de/10012171892
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The role of salespeople in value co-creation and its impact on sales performance
Alnakhli, Hayam; Inyang, Aniefre Eddie; Itani, Omar S. - In: Journal of business-to-business marketing 28 (2021) 4, pp. 347-367
Persistent link: https://www.econbiz.de/10012802196
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Value get, value give : the relationships among perceived value, relationship quality, customer engagement, and value consciousness
Itani, Omar S.; El-Kassar, Abdul-Nasser; Loureiro, … - In: International journal of hospitality management 80 (2019), pp. 78-90
Persistent link: https://www.econbiz.de/10012058611