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Die Zeitverwendung von Konsumenten : Implikationen für das Dienstleistungsmarketing
Schäffer, Sabine M. - 2003 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001769373
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Satisfaction, dissatisfaction and complaining behavior with consumer services and intangible products
Bodur, Muzaffer - 1977
Persistent link: https://www.econbiz.de/10000054896
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An index of consumer satisfaction
Pfaff, Anita B. - 1971
Persistent link: https://www.econbiz.de/10002628239
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Consumer satisfaction with food products and marketing services
Handy, Charles R.; Pfaff, Martin - 1975
Persistent link: https://www.econbiz.de/10014386780
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The role of shopping sophistication in creating satisfying purchase outcomes
Newell, Stephen J.; Wu, Bob T.; Titus, Philip A.; … - In: American journal of business : applying research to … 26 (2011) 2, pp. 129-144
Persistent link: https://www.econbiz.de/10009419278
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Konsumentenglück und multisensorische Markenführung : Wie erlebbare Marken Loyalität stiften
Mauthe, Oliver - 2010
Persistent link: https://www.econbiz.de/10013430816
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The role of expectations in the determination of consumer satisfaction
Prakash, Ved; Lounsbury, John W. - In: Journal of the Academy of Marketing Science 12 (1984) 3, pp. 1-17
Persistent link: https://www.econbiz.de/10002664410
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Theoretical bases of consumer satisfaction research: review, critique, and future direction
Oliver, Richard L. - In: Theoretical developments in marketing, (pp. 206-210). 1980
Persistent link: https://www.econbiz.de/10003643953
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The structure of consumers' satisfaction : crossproduct comparisons
Maddox, R. Neil - In: Journal of the Academy of Marketing Science 10 (1982) 1/2, pp. 37-53
Persistent link: https://www.econbiz.de/10002425594
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Pricing strategy : reconciling customer needs and company objectives
Taylor, Bernard (ed.); Wills, Gordon (contributor) - 1969
Persistent link: https://www.econbiz.de/10001525103