This article analyzes the role that crowdfunding plays for artists who create small-scale projects. We find that artists struggle to reach new audiences and, thus, mainly use this funding tool to transform monetary gifts into reputation for their careers. Crowdfunding platforms are believed to...

Chapter 1: A Pragmatic approach to the arts -- Chapter 2: What values are, and how we learn to appreciate them -- Chapter 3: How Artists Imagine New Worlds -- Chapter 4: How the Audience, as Participant, Makes Worlds Real -- Chapter 5: Making Space for Cultural Civil Society.