To identify dual process reasoning in giving, we exposed experimental participants making a charitable donation to vivid images of the charity's beneficiaries in order to stimulate affect. We hypothesized that the effect of an affective manipulation on giving is larger when we simultaneously put...

Laboratory experiments were conducted to investigate how private and public information affect the selection of an innovation and the timing of adoption. The results shed light on the behavioral anomaly called the “energy-efficiency gap” in which consumers and firms delay adoption of...

Laboratory experiments were conducted to investigate how private and public information affect the selection of an innovation and the timing of adoption. The results shed light on the behavioral anomaly called the "energy-efficiency gap" in which consumers and firms delay adoption of...