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~subject:"Lebensmitteleinzelhandel"
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Lebensmitteleinzelhandel
Consumer behaviour
52
Konsumentenverhalten
50
India
23
Indien
18
Einzelhandel
17
Retail trade
17
Beziehungsmarketing
15
Brand image
15
Markenimage
15
Relationship marketing
15
Brand management
12
Markenführung
12
Online retailing
10
Online-Handel
10
Purchase intention
8
Brand
7
Markenartikel
7
Social Web
7
Social web
7
Kaufentscheidung
6
Purchase decision
6
Experiment
5
AHP approach
4
AHP-Verfahren
4
Advertising
4
Experiential value
4
Food retailing
4
Gender
4
Geschenk
4
Geschlecht
4
Gifts
4
Market research
4
Marktforschung
4
Selling
4
Store attributes
4
Store personality
4
Theorie
4
Theory
4
purchase intention
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English
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Das, Gopal
4
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Journal of retailing and consumer services
2
International journal of Indian culture and business management
1
Marketing intelligence & planning
1
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ECONIS (ZBW)
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1
Store personality and consumer store choice behaviour : an empirical examination
Das, Gopal
- In:
Marketing intelligence & planning
32
(
2014
)
3
,
pp. 375-394
Persistent link: https://www.econbiz.de/10010380721
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2
Linkages of retailer personality, perceived quality and purchase intention with retailer loyalty : a study of Indian non-food retailing
Das, Gopal
- In:
Journal of retailing and consumer services
21
(
2014
)
3
,
pp. 407-414
Persistent link: https://www.econbiz.de/10010348744
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3
Linkages of retailer awareness, retailer association, retailer perceived quality and retailer loyalty with purchase intention : a study of Indian food retail brands
Das, Gopal
- In:
Journal of retailing and consumer services
21
(
2014
)
3
,
pp. 284-292
Persistent link: https://www.econbiz.de/10010348757
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4
Building retailer job : an empirical study
Das, Gopal
- In:
International journal of Indian culture and business …
11
(
2015
)
3
,
pp. 388-403
Persistent link: https://www.econbiz.de/10011630309
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