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This paper analyzes the learning process and sequential capabilities development in Lenovo, China's most successful PC manufacturer, which originated as a spin-off from a government-supported research institute. The case study reveals this firm's evolutionary, path-dependent and stage-wise...
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The mobile app of a transportation network company (TNC) allows the TNC platform to run aggressive and diverse sales promotion to help introducing new product to two sides of users. This paper examines how two-sided sales promotion affects drivers' willingness to use the TNC app and how the TNC...
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