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~subject:"Lieferantenmanagement"
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Lieferantenmanagement
B-to-B-Marketing
6
Business-to-business marketing
6
Relationship marketing
6
Selling
6
Supplier relationship management
6
Beziehungsmarketing
5
Consumer behaviour
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Marketing
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Verkauf
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Brand image
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Firmenimage
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Brands
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Business‐to‐business marketing
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Channel relationships
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Marketing management
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Marketingmanagement
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Salespeople
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Sportmarketing
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Verkaufspersonal
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Absatz
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BRI
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Brand Recall Index
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Brand management
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Brasilien
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English
6
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Alejandro, Thomas Brashear
3
Asare, Anthony K.
2
Brashear-Alejandro, Thomas
2
Kang, Jun
2
Boles, James S.
1
Groza, Mark D.
1
Monteiro, Plínio Rafael Reis
1
Pronschinske Groza, Mya
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Ribeiro, Áurea Helena Puga
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Souza, Daniela Vilaca
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Yang, Jing
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The journal of business & industrial marketing
4
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of business research : JBR
1
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ECONIS (ZBW)
6
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1
The relationship between supplier development and firm performance : the mediating role of marketing process improvement
Asare, Anthony K.
;
Brashear-Alejandro, Thomas
;
Yang, Jing
; …
- In:
The journal of business & industrial marketing
28
(
2013
)
6
,
pp. 523-532
Persistent link: https://www.econbiz.de/10009790072
Saved in:
2
B2B technology adoption in customer driven supply chains
Asare, Anthony K.
;
Brashear-Alejandro, Thomas
;
Kang, Jun
- In:
The journal of business & industrial marketing
31
(
2016
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10011539305
Saved in:
3
Salesperson regulatory knowledge and sales performance
Groza, Mark D.
;
Pronschinske Groza, Mya
- In:
Journal of business research : JBR
89
(
2018
),
pp. 37-46
Persistent link: https://www.econbiz.de/10011881577
Saved in:
4
Emerging ideas in B2B marketing : processes, services and sales
Alejandro, Thomas Brashear
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009790105
Saved in:
5
The outcome of company and account manager relationship quality on loyalty, relationship value and performance
Alejandro, Thomas Brashear
;
Souza, Daniela Vilaca
; …
- In:
Industrial marketing management : the international …
40
(
2011
)
1
,
pp. 36-43
Persistent link: https://www.econbiz.de/10008907891
Saved in:
6
The global B2B challenge
Alejandro, Thomas Brashear
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009410791
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