Purpose – The Romance of the Three Kingdoms ( RTK ) is probably the most popular classical novel in Chinese literature. Of more than 1,000 characters in this extensive, three‐volume novel, Kong Ming in RTK is widely seen by the Chinese as the most remarkable strategist. This paper attempts...

Purpose – The purpose of this paper is to draw a metaphorical parallel between a pilot in the cockpit of the latest, ultra‐modern US fighter F22 and that of a chief executive officer (CEO) managing his corporation in responding to global competitive challenges. Design/methodology/approach...