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Lizenz
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Managing service quality : MSQ ; an international journal
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Mediating effects between World Games identification and licensed merchandise
Cheng, Lee-joy
;
Yeh, Chin-chia
;
Wong, Seng-lee
- In:
Managing service quality : MSQ ; an international journal
24
(
2014
)
4
,
pp. 384-398
Persistent link: https://www.econbiz.de/10010389684
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