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It is widely recognized that promotions enhance product sales. Other factors such as seasonality, special days, customer preferences and economic factors may also have an impact on demand. Yet, endeavours to model the dependency of demand on various factors are scarce. We develop a conceptual...
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Purpose The COVID-19 situation affected the whole landscape of retailing in India and around the world. However, some businesses have used the pandemic-related difficulties into opportunities. E-tailing is one of the ways that helped people in India to continue shopping their essential products...
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Purpose – The purpose of this paper is to analyze the interaction among some of the major barriers that may hinder the implementation of third-party logistics (TPL) in manufacturing industries. Design/methodology/approach – This paper uses an interpretive structural modeling (ISM)...
Persistent link: https://www.econbiz.de/10014684017
Purpose – Extant research on supply chain integration defines integration in different ways, and mainly discusses a limited number of integration elements. The purpose of this paper is to develop a conceptual integration model which consists of comprehensive elements that are important to...
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