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The influence of brand awareness and brand image on brand equity : an empirical study of logistics service providers
Świtała, Marcin
;
Reformat, Beata
;
Gamrot, Wojciech
; …
- In:
Journal of economics & management
33
(
2018
)
3
,
pp. 96-119
Persistent link: https://www.econbiz.de/10011965746
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