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~subject:"Luxusgüter"
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Luxusgüter
Consumer behaviour
112
Konsumentenverhalten
111
Beziehungsmarketing
55
Relationship marketing
55
Brand management
50
Markenführung
49
Brand image
34
Markenimage
34
Brand
33
Markenartikel
33
Social Web
27
Social web
27
Customer satisfaction
24
Kundenzufriedenheit
22
Virtual reality
21
Virtuelle Realität
21
Emotion
17
Viral marketing
16
Virales Marketing
16
Internet marketing
15
Luxury goods
15
Online-Marketing
15
Customer integration
14
Kundenintegration
14
Fashion
13
Marketing management
12
Marketingmanagement
12
Mode
12
Tourism
12
Bibliometrics
11
Bibliometrie
11
Holiday behaviour
11
Online retailing
11
Online-Handel
11
Tourismus
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Urlaubsverhalten
11
Dienstleistungsqualität
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Service quality
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English
15
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Loureiro, Sandra Maria Correia
12
Kaufmann, Hans Rüdiger
3
Aleem, Aihoor
2
Araújo, Cristiano Mineiro Branco de
1
Ayres, Adriano
1
Bilro, Ricardo Godinho
1
Breazeale, Mike
1
Brunetti, Federico
1
Confente, Ilenia
1
Costa, Liliana Rodrigues da
1
Culasso, Francesca
1
Giacosa, Elisa
1
Gonçalves Filho, Cid
1
Hoang, Duc
1
Japutra, Arnold
1
Jiménez-Barreto, Jano
1
Kousi, Sofia
1
Manakova, Yulia
1
Martinez, Luis F.
1
Molinillo, Sebastian
1
Petrovici, Dan Alex
1
Plaza, Maria Alejandra Pinero de
1
Prentice, Catherine
1
Primanti, Haryani
1
Rodrigues, Mariana Berga
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Romero, Jaime
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Romero, Maria Inês Relvas
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Journal of retailing and consumer services
5
Spanish journal of marketing
2
European journal of cross-cultural competence and management
1
Journal of business research : JBR
1
Journal of promotion management : innovations in planning and applied research
1
Managing globalization : new business models, strategies and innovation
1
The Emerald handbook of luxury management for hospitality and tourism
1
The journal of brand management : an international journal
1
Tourism and hospitality research : THR
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ECONIS (ZBW)
15
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1
Luxury fashion consumption : a review, synthesis and research agenda
Aleem, Aihoor
;
Loureiro, Sandra Maria Correia
;
Bilro, …
- In:
Spanish journal of marketing
28
(
2024
)
2
,
pp. 144-164
Persistent link: https://www.econbiz.de/10015190187
Saved in:
2
Luxury fashion brand coolness : niche versus mass cool
Loureiro, Sandra Maria Correia
;
Aleem, Aihoor
; …
- In:
Spanish journal of marketing
28
(
2024
)
2
,
pp. 165-186
Persistent link: https://www.econbiz.de/10015190189
Saved in:
3
Influence of individual and social values on customer engagement in luxury thermal spa hotels : the mediating roles of perceived justice and brand experience
Japutra, Arnold
;
Loureiro, Sandra Maria Correia
; …
- In:
Tourism and hospitality research : THR
25
(
2025
)
1
,
pp. 90-103
Persistent link: https://www.econbiz.de/10015176726
Saved in:
4
Luxury values and experience as drivers for consumers to recommend and pay more
Loureiro, Sandra Maria Correia
;
Araújo, Cristiano …
- In:
Journal of retailing and consumer services
21
(
2014
)
3
,
pp. 394-400
Persistent link: https://www.econbiz.de/10010348746
Saved in:
5
The business of luxury brands : luxury car brand relationship
Giacosa, Elisa
;
Culasso, Francesca
;
Loureiro, Sandra …
- In:
Managing globalization : new business models, …
,
(pp. 25-49)
.
2016
Persistent link: https://www.econbiz.de/10011492284
Saved in:
6
Consumer-based approach to customer engagement : the case of luxury brands
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 325-332
Persistent link: https://www.econbiz.de/10011883220
Saved in:
7
The effect of benign and malicious envies on desire to buy luxury fashion items
Loureiro, Sandra Maria Correia
;
Plaza, Maria Alejandra …
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012132290
Saved in:
8
Enhancing brand coolness through perceived luxury values : insight from luxury fashion brands
Loureiro, Sandra Maria Correia
;
Jiménez-Barreto, Jano
; …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012305252
Saved in:
9
The importance of employees' engagement on the organizational success
Costa, Liliana Rodrigues da
;
Loureiro, Sandra Maria Correia
- In:
Journal of promotion management : innovations in …
25
(
2019
)
3
,
pp. 328-336
Persistent link: https://www.econbiz.de/10012179028
Saved in:
10
Luxury fashion games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
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