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~subject:"Männer"
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Männer
Consumer behaviour
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Advertising effects
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Gentry, James W.
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Gender, culture, and consumer behavior
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Journal of consumer behaviour : an international research review
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ECONIS (ZBW)
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Is advertising a barrier to male movement toward gender change?
Gentry, James W.
;
Harrison, Robert
- In:
Marketing theory
10
(
2010
)
1
,
pp. 74-96
Persistent link: https://www.econbiz.de/10003964103
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2
Productive consumption in the class-mediated construction of domestic masculinity : do-it-yourself (DIY) home improvement in men's identity work
Moisio, Risto
;
Arnould, Eric J.
;
Gentry, James W.
- In:
Journal of consumer research : JCR ; an …
40
(
2013/14
)
2
,
pp. 298-316
Persistent link: https://www.econbiz.de/10009786435
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3
The simple man : the consumption behavior of the principled life
McGinnis, Lee Phillip
;
Frendle, Angela M.
;
Gentry, James W.
- In:
Journal of consumer behaviour : an international …
12
(
2013
)
1
,
pp. 70-80
Persistent link: https://www.econbiz.de/10009720150
Saved in:
4
A grounded theory of transition to involved parenting : the role of household production and consumption in the lives of single fathers
Harrison, Robert L.
;
Gentry, James W.
;
Commuri, Suraj
- In:
Gender, culture, and consumer behavior
,
(pp. 337-367)
.
2012
Persistent link: https://www.econbiz.de/10009544235
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