This article assesses the extent to which Internet connectivity and electronic commerce have the capacity to assist South African wooden furniture producers (SAWFPs) in securing improved access to international markets. The current pressures of globalisation and the challenge to direct overseas...

E-commerce technologies are becoming increasingly important for South African small wood furniture producers, whose export potential is constrained by their small size, lack of resources, and limited ability to work with new international customers.The policy challenge is to create an enabling...