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Robin Wensley explores all the basic analytical approaches required to inform a sound analytical approach to practical issues in the management of human organisations. Readers will gain crucial insight into the link between managerial theory and the key practical features of managerial...
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This paper aims to develop further the common distinction that is made between rigour and relevance in management research. The debates around this issue have also been closely linked with the critique of Business Schools and in particular the nature of both their students and their teaching. A...
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Aims to delineate and explore the terrain of mainstream literature on strategic marketing management. Draws attention to the important role of judgement in almost everything that marketing managers do and for organizations. Considers the orthodox treatment of uncertainty and judgement in...
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Machine generated contents note: I Change, Context, and the Corporation -- 1.1 Changing strategies and structures -- 1.2 The corporation in context -- 1.3 Researching strategy and structure in Europe -- 1.4 Programme and proposal -- 2 Chandler and Context -- 2.1 Contextualizing Chandlerism --...
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This handbook offers a synthesis of the inputs and dynamics that shape the core ideas and practices of strategy and management. The authors consider the historical development and address the central problems and approaches of strategic management
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