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Lovemarks : The future beyond brands
Roberts, Kevin W. S. (contributor) - 2006 - 1. ed., Saatchi & Saatchi Designer's ed.
Persistent link: https://www.econbiz.de/10004893104
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The lovemarks effect : winning in the consumer revolution
Roberts, Kevin W. S. - 2006 - 1. ed.
Persistent link: https://www.econbiz.de/10004846106
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Post-Soviet management : evidence from Kazakhstan
Roberts, Kenneth; Tholen, Jochen; Balykbaev, Takir; … - In: Journal of East European management studies : JEEMS 8 (2003) 3, pp. 319-331
Persistent link: https://www.econbiz.de/10001788870
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Post-Soviet management : evidence from Kazakhstan
Roberts, Kenneth; Tholen, Jochen; Balykbaev, Takir; … - In: Journal of East European management studies : JEEMS 8 (2003) 3, pp. 319-331
Persistent link: https://www.econbiz.de/10010189749