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Marketing finance : turning marketing strategies into shareholder value
Ward, Keith - 2004
Persistent link: https://www.econbiz.de/10004717260
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Marketing due diligence : reconnecting strategy th share price
MacDonald, Malcolm; Smith, Brian; Ward, Keith - 2006
Persistent link: https://www.econbiz.de/10004873335
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Extraordinary performance from ordinary people : value creating corporate leadership
Ward, Keith; Bowman, Cliff; Kakabadse, Andrew - 2007
Persistent link: https://www.econbiz.de/10004875826