In this chapter, the authors critique dominant technocratic conceptions of rigor in management research and elaborate an alternative account of rigor that is rooted in methodology and involves a concern with the quality of scientific reasoning rather than a narrower focus on methods or...

Subjects the assumptions and prescriptions of the “integration” literature to critical scrutiny. Teases out the distinctive basis of its appeal compared with earlier communication management literature. Finds that, although perhaps not entirely new, issues of “integration” have because...