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Harmony versus conflict in Asian business : managing in a turbulent era

Yau, Oliver H. (contributor); … - 2007

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Problems & prospects in international business : perspectives from Asia and the Pacific ; proceedings of Academy of International Business Southeast Asia regional conference, 21 - 24 June 1992, Hilton International Hotel, Brisbane, Australia

Yau, Oliver H. (contributor); … - 1992

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China business : challenges in the 21st century

Yau, Oliver H. (contributor) - 2001 - 1. ed., 2. print.

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Chinese Marketing and Management Scales

Yau, Oliver H.; Lee, Bernard - 2024

Chapter 1: Introduction -- Chapter 2: Research Methodology -- Chapter 3: Chinese Culture-Related Scales -- Chapter 4: General Marketing and Management Scales Developed in the Chinese Context -- Chapter 5: Exemplary Papers for Some Selected Scales -- Chapter 6: How to Adopt the Scales From This Book.

Persistent link: https://www.econbiz.de/10015075815