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Consumer behavior
Schiffman, Leon G.; Kanuk, Leslie Lazar - 1997 - 6. ed
Persistent link: https://www.econbiz.de/10004338308
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Information search and store choice
Dash, Joseph F.; Schiffman, Leon G.; Berenson, Conrad - In: Journal of advertising research 16 (1976) 3, pp. 34-40
Persistent link: https://www.econbiz.de/10002054790
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Risk-and personality-related dimensions of store choice
Dash, Joseph F.; Schiffman, Leon G.; Berenson, Conrad - In: Journal of marketing 40 (1976) 1, pp. 32-39
Persistent link: https://www.econbiz.de/10002054801