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~subject:"Marktforschung"
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Marktforschung
New product development
65
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26
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Di Benedetto, C. Anthony
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Industrial marketing management : the international journal for industrial and high-tech firms
7
Beyond Hofstede : culture frameworks for global marketing and management
1
Journal of business research : JBR
1
Journal of the Academy of Marketing Science
1
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ECONIS (ZBW)
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1
How crowdsourcing improves prediction of market-oriented outcomes
Lang, Mark H.
;
Bharadwaj, Neeraj
;
Di Benedetto, C. Anthony
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4168-4176
Persistent link: https://www.econbiz.de/10011553946
Saved in:
2
Past, present, and future business-to-business marketing research
Lindgreen, Adam
;
Di Benedetto, C. Anthony
;
Geersbro, Jens
; …
- In:
Industrial marketing management : the international …
69
(
2018
),
pp. 1-4
Persistent link: https://www.econbiz.de/10011822263
Saved in:
3
Editorial: how to build great research groups
Lindgreen, Adam
;
Di Benedetto, C. Anthony
;
Brodie, …
- In:
Industrial marketing management : the international …
81
(
2019
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012107661
Saved in:
4
How to develop original, courageous ideas in business marketing research : editorial
Lindgreen, Adam
;
Di Benedetto, C. Anthony
;
Kock, Florian
- In:
Industrial marketing management : the international …
95
(
2021
),
pp. A1-A4
Persistent link: https://www.econbiz.de/10012588283
Saved in:
5
Editorial: introducing interdisciplinary research in Industrial Marketing Management
Markovic, Stefan
;
Jaakkola, Elina
;
Lindgreen, Adam
;
Di …
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. A1-A3
Persistent link: https://www.econbiz.de/10012501889
Saved in:
6
In appreciation of "Industrial Marketing Management's" associate editors : editorial
Di Benedetto, C. Anthony
;
Lindgreen, Adam
- In:
Industrial marketing management : the international …
122
(
2024
),
pp. A1
Persistent link: https://www.econbiz.de/10015125084
Saved in:
7
Moving the needle : publishing academic-practitioner research in Industrial Marketing Management
Borgh, Michel van der
;
Schäfers, Tobias
;
Lindgreen, Adam
; …
- In:
Industrial marketing management : the international …
103
(
2022
),
pp. A1-A6
Persistent link: https://www.econbiz.de/10013255660
Saved in:
8
Editorial: qualitative research in business marketing management
Lindgreen, Adam
;
Di Benedetto, C. Anthony
;
Thornton, …
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. A1-A9
Persistent link: https://www.econbiz.de/10013206341
Saved in:
9
Culture theories in global marketing : a literature-based assessment
Nakata, Cheryl
;
Izberk-Bilgin, Elif
- In:
Beyond Hofstede : culture frameworks for global …
,
(pp. 61-77)
.
2009
Persistent link: https://www.econbiz.de/10003864759
Saved in:
10
Capabilities and financial performance: the moderating effect of strategic type
Song, Michael
;
Di Benedetto, C. Anthony
;
Nason, Robert W.
- In:
Journal of the Academy of Marketing Science
35
(
2007
)
1
,
pp. 18-34
Persistent link: https://www.econbiz.de/10003485055
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