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Consumer behaviour
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Goulding, Christina
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Fundamentals of marketing research ; Vol. 2
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Grounded theory : a practical guide for management, business and market researchers
Goulding, Christina
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2002
Persistent link: https://www.econbiz.de/10004685919
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Consumer research, interpretive paradigms and methodological ambiguities
Goulding, Christina
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2007
Persistent link: https://www.econbiz.de/10003539124
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