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Marktforschung
Marketing theory
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Jones, D. G. Brian
5
Tadajewski, Mark
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Arnold, Pauline
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Goldring, Deborah
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Journal of historical research in marketing
4
Handbook of qualitative research methods in marketing
1
Marketing theory
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ECONIS (ZBW)
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Research methods and historical research in marketing
Jones, Brian
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009407731
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2
Pauline Arnold (1894 - 1974) : pioneer in market research
Jones, D. G. Brian
- In:
Journal of historical research in marketing
5
(
2013
)
3
,
pp. 291-307
Persistent link: https://www.econbiz.de/10009793490
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3
Stanley C. Hollander and the Conferences on Historical Analysis & Research Marketing
Jones, D. G. Brian
;
Shaw, Eric H.
;
Goldring, Deborah
- In:
Journal of historical research in marketing
1
(
2009
)
1
,
pp. 55-73
Persistent link: https://www.econbiz.de/10003915727
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4
Percival White (1887 - 1970) : marketing engineer
Jones, D. G. Brian
;
Tadajewski, Mark
- In:
Marketing theory
11
(
2011
)
4
,
pp. 455-478
Persistent link: https://www.econbiz.de/10009419184
Saved in:
5
Qualitative historical research in marketing
Witkowski, Terrence H.
;
Jones, D. G. Brian
- In:
Handbook of qualitative research methods in marketing
,
(pp. 70-82)
.
2006
Persistent link: https://www.econbiz.de/10003445797
Saved in:
6
Modern pioneers in marketing : autobiographical sketches by leading scholars
Tadajewski, Mark
;
Jones, D. G. Brian
- In:
Journal of historical research in marketing
9
(
2017
)
2
,
pp. 118-126
Persistent link: https://www.econbiz.de/10011724468
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