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The effect of rating scale format on response styles : the number of response categories and response category labels
Weijters, Bert; Cabooter, Elke; Schillewaert, Niels - In: International journal of research in marketing : IJRM ; … 27 (2010) 3, pp. 236-247
Persistent link: https://www.econbiz.de/10008664491
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The effect of rating scale format on response styles : the number of response categories and response category labels
Weijters, Bert; Cabooter, Elke; Schillewaert, Niels - 2010
Persistent link: https://www.econbiz.de/10003937185
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Customer insights for innovation : a framework and research agenda for marketing
Stremersch, Stefan; Cabooter, Elke; Guitart, Ivan A.; … - In: Journal of the Academy of Marketing Science 53 (2025) 1, pp. 29-51
Persistent link: https://www.econbiz.de/10015192977
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Response styles and how to correct them
Weijters, Bert; Geuens, Maggie; Schillewaert, Niels - In: GfK marketing intelligence review : Marketingforschung … (2009) 2, pp. 44-53
Persistent link: https://www.econbiz.de/10003902480
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The effect of familiarity with the response category labels on item response to likert scales
Weijters, Bert; Geuens, Maggie; Baumgartner, Hans - In: Journal of consumer research : JCR ; an … 40 (2013/14) 2, pp. 368-381
Persistent link: https://www.econbiz.de/10009786431
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Misresponse to reversed and negated items in surveys : a review
Weijters, Bert; Baumgartner, Hans - In: Journal of marketing research : JMR 49 (2012) 5, pp. 737-747
Persistent link: https://www.econbiz.de/10009659272
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Commentary on "Common method bias in marketing : causes, mechanisms, and procedural remedies"
Baumgartner, Hans; Weijters, Bert - In: Journal of retailing 88 (2012) 4, pp. 563-566
Persistent link: https://www.econbiz.de/10009719236
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The proximity effect : the role of interitem distance on reverse-item bias
Weijters, Bert (contributor); Geuens, Maggie (contributor);  … - 2008
Persistent link: https://www.econbiz.de/10003802883
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The proximity effect : the role of inter-item distance on reverse-item bias
Weijters, Bert; Geuens, Maggie; Schillewaert, Niels - In: International journal of research in marketing : IJRM ; … 26 (2009) 1, pp. 2-12
Persistent link: https://www.econbiz.de/10003822799
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Response styles in marketing research : a means and covariance structures comparison of modes of data-collection
Weijters, Bert (contributor);  … - 2005
Persistent link: https://www.econbiz.de/10003242170