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The Emergence of Opinion Leaders in Social Networks

Mak, Vincent - 2012

explain these null or weak findings through a game-theoretic perspective on opinion leader-follower relationships. Our model …

Persistent link: https://www.econbiz.de/10014047398

Cross-Country Exploration of Environmental Attitudes

Sarigollu, Emine - 2013

-oriented cultures, and across levels of modernity and pollution. Two universal dimensions, general attitude and activity attitude …

Persistent link: https://www.econbiz.de/10014160990

A Study of Parents’ Opinion about Effects of Social Networking Usage by School Children

Pragnesh; Baser, Narayan - 2019

Social networking has now become an integral part of lives of modern citizens of India. There will hardly be any one who is not aware about at least one social networking site or app, whether he uses that or not. This covers school students also. It has been common now for households to have a...

Persistent link: https://www.econbiz.de/10014102991

Residents’ Attitudes Toward Perceived Tourism Benefits

Ramseook-Munhurrun, Prabha - 2012

Despite the increasing research on host community perceptions toward tourism development, there is limited research on small island developing states (SIDS). This study aims to investigate the residents' attitudes toward tourism development in Mauritius, a small island developing state. Using a...

Persistent link: https://www.econbiz.de/10013113701

A Survey of Accounting Majors : Attitudes and Opinions

Giladi, Kreindy - 2013

A survey of 100 advanced accounting students was conducted to determine the opinions of accounting majors regarding such areas as why students choose accounting as a major, courses students felt were important and unimportant, and expectations regarding work and salary. The Key findings include:...

Persistent link: https://www.econbiz.de/10013074880

Influence of a company's social initiatives on the consumer attitude towards it : results of experimental research

Pawlak, Marek; Zasuwa, Grzegorz - In: Contemporary economics 5 (2011) 2, pp. 80-89

the consumer attitude towards it. The afore-mentioned aim has been achieved by presenting the results of experimental … company does not lead to a more favourable consumer attitude towards it. The results obtained show that when undertaking a … social programme, which is not consistent with the company's actions to date, the attitude towards it can even become worse …

Persistent link: https://www.econbiz.de/10009244087

Parental Mediation and Attitude Towards Child and Adolescent Exposure to the Internet. A Marketing Approach

Sarabia, Francisco - 2020

parental attitude towards the Internet exposure time (IET), and the type of mediation used, is influential. It also analyses … which variables influence the form of mediation concerning IET. We contrast that a different attitude towards its nature (as …

Persistent link: https://www.econbiz.de/10012848577

Acceptance of data sharing in smartphone apps from key industries of the digital transformation : a representative population survey for Germany

Mohr, Svenja; Cloos, Janis - 2021 - Version: January 25, 2021

The use of smartphone apps has numerous advantages for app providers and users. However, the users of many smartphone apps are confronted with a trade-off between usage benefits and preferences for personal data protection. We investigate the acceptability of data sharing in different...

Persistent link: https://www.econbiz.de/10012543160

The influence of Instagram likes on consumer attitude and purchase intention of e-commerce users in Bosnia and Herzegovina

Grcić-Rešidović, Erna; Mekić, Ensar - In: Economic review : journal of economics & business 20 (2022) 1, pp. 3-16

provide an analysis of the statistical significance of Instagram likes on consumer attitude and purchase intention on a linked … equation model was proposed and tested. The empirical data was derived from a survey of 166 subjects in Bosnia and Herzegovina … investigate direct effects of variables in the model. The results indicated that there is a significant statistical impact of …

Persistent link: https://www.econbiz.de/10014466516

Price Effects in Online Product Reviews : An Analytical Model and Empirical Analysis

Li, Xinxin; Hitt, Lorin M. - 2014

model that examines the impact of price-influenced reviews on firm optimal pricing and consumer welfare. We quantify the …

Persistent link: https://www.econbiz.de/10014213970