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Measuring consumers' ethical position in Austria, Britain, Brunei, Hong Kong, and USA
Cui, Charles C. (contributor) - 2006
Persistent link: https://www.econbiz.de/10003411066
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Customer mindset metrics : a systematic evaluation of the net promoter score (NPS) vs. alternative calculation methods
Baehre, Sven; O'Dwyer, Michele; O'Malley, Lisa; Story, … - In: Journal of business research : JBR 149 (2022), pp. 353-362
Persistent link: https://www.econbiz.de/10013325614
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Problems with formative and higher-order reflective variables
Lee, Nick; Cadogan, John W. - In: Journal of business research : JBR 66 (2013) 2, pp. 242-247
Persistent link: https://www.econbiz.de/10009715040
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Material and efficient cause interpretations of the formative model : resolving misunderstandings and clarifying conceptual language
Lee, Nick; Cadogan, John W.; Chamberlain, Laura - In: AMS review : official publication of the Academy of … 4 (2014) 1/2, pp. 32-43
Persistent link: https://www.econbiz.de/10010378844
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The quality of market-oriented behaviors : formative index construction
Cadogan, John W.; Souchon, Anne L.; Procter, David B. - In: Journal of business research : JBR 61 (2008) 12, pp. 1263-1277
Persistent link: https://www.econbiz.de/10003784934
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An evaluation of nonprofit brand image : towards a better conceptualization and measurement
Michaelidou, Nina; Micevski, Milena; Cadogan, John W. - In: Journal of business research : JBR 68 (2015) 8, pp. 1657-1666
Persistent link: https://www.econbiz.de/10011317108
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Consumer-based brand equity measurement : lessons learned from an international study
Christodoulides, George; Cadogan, John W.; Veloutsou, … - In: International marketing review 32 (2015) 3/4, pp. 307-328
Persistent link: https://www.econbiz.de/10011342734
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Users' ethical perceptions of social media research : conceptualisation and measurement
Michaelidou, Nina; Micevski, Milena; Cadogan, John W. - In: Journal of business research : JBR 124 (2021), pp. 684-694
Persistent link: https://www.econbiz.de/10012494001