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Measuring change in self-report data : it's as easy as alpha beta gamma
Dowling, Grahame R. - 1991
Persistent link: https://www.econbiz.de/10000847110
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Defining and measuring corporate reputations
Dowling, Grahame R. - In: European management review : the journal of the … 13 (2016) 3, pp. 207-223
Persistent link: https://www.econbiz.de/10011644351
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Keeping score : the challenges of measuring corporate reputation
Dowling, Grahame R.; Gardberg, Naomi A. - In: The Oxford handbook of corporate reputation, (pp. 34-68). 2012
Persistent link: https://www.econbiz.de/10009573970
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What the media is really telling you about your brand
Dowling, Grahame; Weeks, Warren - In: MIT sloan management review 49 (2007/08) 3, pp. 28-34
Persistent link: https://www.econbiz.de/10003714558
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Keeping Score: The Challenges of Measuring Corporate Reputation
Dowling, Grahame R.; Gardberg, Naomi A. - In: The Oxford handbook of corporate reputation. 2012
Persistent link: https://www.econbiz.de/10013476689