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~subject:"Mittlerer Osten"
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Mittlerer Osten
Consumer behaviour
15
Konsumentenverhalten
14
Beziehungsmarketing
9
Relationship marketing
9
Saudi Arabia
8
Social network
8
Soziales Netzwerk
8
China
7
Brand management
6
Brand image
5
Confidence
5
Lieferantenmanagement
5
Markenführung
5
Saudi-Arabien
5
Social Web
5
Social web
5
Supplier relationship management
5
Vertrauen
5
Customer satisfaction
4
Guanxi
4
Trust
4
B-to-B-Marketing
3
Brand
3
Business network
3
Business-to-business marketing
3
Cultural identity
3
Einzelhandel
3
Et-Moone
3
Internet marketing
3
Kulturelle Identität
3
Kundenzufriedenheit
3
Loyalty
3
Markenimage
3
Marketing management
3
Marketingmanagement
3
Middle East
3
Multinationales Unternehmen
3
Online-Marketing
3
Retail trade
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English
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Abosag, Ibrahim
3
Al-Husan, Faten Baddar
2
Al-Twal, Arwa
2
AlHussan, Fawaz Baddar
2
Ali, Sa'ad
2
Alsarhan, Fadi
2
Eid, Riyad
2
Horak, Sven
2
Hutchings, Kate
2
Shaalan, Ahmed
2
Weir, David
2
Lee, Joong-woo
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Tourky, Marwa
1
Tourky, Marwa E.
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Management and organization review : MOR ; the official journal of The International Association for Chinese Management Research
2
International business review : the official journal of the European International Business Academy
1
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ECONIS (ZBW)
3
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Questioning the appropriateness of examining guanxi in a wasta environment : why context should be front and center in informal network research : a commentary on "De-linking from Western Epistemologies: Using guanxi-type relationships to attract and retain hotel guests in the Middle East"
Horak, Sven
;
Abosag, Ibrahim
;
Hutchings, Kate
; …
- In:
Management and organization review : MOR ; the official …
19
(
2023
)
5
,
pp. 1040-1045
Persistent link: https://www.econbiz.de/10014436568
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2
A rejoinder to: "Questioning the appropriateness of examining guanxi in a wasta environment: Why context should be front and center in informal network research : a commentary on "De-linking from Western epistemologies: Using guanxi-type relationships to attract and retain hotel guests in the Middle East"
Shaalan, Ahmed
;
Eid, Riyad
;
Tourky, Marwa E.
- In:
Management and organization review : MOR ; the official …
19
(
2023
)
5
,
pp. 1046-1048
Persistent link: https://www.econbiz.de/10014436571
Saved in:
3
The formation of trust and commitment in business relationships in the Middle East : understanding Et-Moone relationships
Abosag, Ibrahim
;
Lee, Joong-woo
- In:
International business review : the official journal of …
22
(
2013
)
3
,
pp. 602-614
Persistent link: https://www.econbiz.de/10009735802
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